How Companies Do Pricing, as Reported by Companies

Pricing and price optimization are at the heart of enterprise survival in these volatile times.

Looking Back and Ahead: Key 2021 Takeaways and the Top 3 Predictions for 2022

What are the key trends that might affect your B2B growth + profitability? Our experts will reveal their insights.

Vendavo Growth + Profitability Summit Fall 2021 – What’s Next? Trends & Strategies

Join Vendavo’s Alex Hoff, SVP of Product Management, and Ben Blaney, VP of Business Consulting as they share a commercial…

Vendavo Growth + Profitability Summit Fall 2021 -Closing the Loop

Improve profits by managing value and price. Sounds easy? Take it from industry experts: Björn Willemsens, Partner at Page-37, and…

Vendavo Growth + Profitability Summit Fall 2021 – Reviewing the Results

Corey Schroeder (Molex), Megan MacLean (Vendavo), and Jordan Hahn (Vendavo) share how Commercial Excellence is an important part of a…

Vendavo Growth + Profitability Summit Fall 2021 – Defining Pricing and Selling Excellence

Join Shawn Ehmann (Vendavo), Hans Demeyere (Deloitte), Maarten Moreels (Deloitte), and Koen Hoogstoel (Yokogawa) in this partner-and customer driven session…

Vendavo Growth + Profitability Summit Fall 2021 Keynote

Transformation is key to organizational success and staying ahead of the competition. People, process, and technology are at the forefront…

Maintaining Valuation, Mitigating Inflation: Why Pricing is Your Best Weapon

Learn how to leverage pricing to battle the impacts of inflation in a post-COVID world.

Vendavo Aftermarket Services

Is your aftermarket business improving your profitability and customer experience?

How Does Your Company Rank in Commercial Excellence Maturity?

Learn where you stand in your Commercial Excellence journey with a webinar focused on Vendavo’s Commercial Excellence Maturity Model.

Scenario Planning in Pricing

In the first 30 minutes, Kalle Aerikkala will provide insight on how to improve your use of your Vendavo product,…

Vendavo Intelligent CPQ Solutions

Vendavo Intelligent CPQ delivers the very best of Vendavo CPQ Cloud and Vendavo Pricing Guidance together in an accelerated solution…

Collaborating with Sales: Best Practices for Developing Effective Pricing Processes

Watch this webinar for tactical insights on balancing a top-line, decentralized sales centric approach with a more centralized, margin and…

$1 Trillion on the Table – What B2B Companies Stand to Lose Without Price Optimization and Management Solutions Featuring Mark Thomason, Research Director IDC

The lack of PO&M over the next five years across Global Fortune 500 B2B firms will add up to nothing…

Vendavo GPS Spring 2021 Keynote: Outcomes that Speak for Themselves

Vendavo CEO Bruno Slosse and SVP of Product Management Alex Hoff highlighted the benefits that customers are realizing by partnering…

Commercial Excellence Zone: Solutions Demo

Take a walk into the Vendavo “Commercial Excellence Zone” where your pricing strategies connect to sales execution. Learn how your…

Enhancements in profitability

Vendavo EPS9 includes the latest versions of Commercial Analyzer, Deal Manager, Deal Guide, Price Manager, Segmentation Manager, Price Optimization Manager,…

Identifying and Managing Unprofitable Customers

As a business leader, your mission is to serve your customer by delivering products and services that both create exceptional…

The Dawn of CPQ

Configure. Price. Quote. CPQ may have an alphabetical order, but organizations are not prioritizing them as such. Configure and Quote…

Guiding Sales Teams with Target Prices

Pricing is one of your strongest profit growth levers. But are you getting the targeted prices and deal guidance to…

Mergers & Acquisitions & Pricing, Oh My!

Mitchell Lee, Profit Evangelist at Vendavo, is joined by Ben Blaney, Vice President, Business Consulting, as they discuss the steps…

The Relative Unimportance of Price Elasticity in B2B

Mitchell Lee, Profit Evangelist at Vendavo, is joined by David Anderson, Business Consultant and Strategic Pricing Advisor, to dig into…

Combating Supply Chain Disruption & Cost-to-Serve Impacts

Mitchell Lee, Profit Evangelist at Vendavo, is joined by Israel Rodrigo, Business Consultant, to explore what pricing teams can do…

Pricing & Sales Execution During Inflation

In this installment of Revenue Roundtable, Jared Smith steps up to the plate to deliver some insights on what’s driving…

Which Way is the Wind Blowing on Inflation?

The latest installment of our quick yet in-depth Revenue Roundtable discussion takes measure of recent predictions about inflation by the…

Pricing Discipline and Agility Versus Inflation

The latest installment of our quick yet in-depth Revenue Roundtable chats digs into the need for pricing discipline during a…

Pricing in the B2B Equipment Rental Business

Our latest regular Revenue Roundtable chat involves a segment that might not be top-of-mind for some CFOs and decision-makers at…

Earning Calls & Margin Bridge Insights

Market Volatility and the Cost of Used Cars

In this edition of our regular Revenue Roundtable discussions, Vendavo pricing and selling experts take a ten-minute plunge into a…

2021 Copperberg Aftermarket Benchmark Survey Report

The report supplies insights in three key areas: Digital, Pricing, and Covid-19, based on an in-depth survey of companies in…

2021 Gartner® Magic Quadrant™ for CPQ

Intelligent CPQ is key to boosting sales productivity and delivering consistent bottom-line value to your B2B organization.

2021 IDC MarketScape for B2B Price Optimization and Management Applications

Vendavo has been positioned in the Leaders category in the prestigious 2021 IDC MarketScape for B2B Price Optimization and Management…

Increase Profits and Delight Buyers by Becoming a Digital-First, Omnichannel B2B Seller

According to Gartner, “By the end of 2021, digital commerce is expected to overtake direct sales as the most used…

EPP Pricing Maturity Survey

The EPP Pricing Maturity Model is continuously updated with the newest insights on best practice pricing excellence roadmaps and serves…

Gartner’s Market Guide for B2B Price Optimization

Price optimization and management software is an example of artificial intelligence/machine learning that can deliver substantial business benefits. Application leaders…

Copperberg Aftermarket Benchmark Survey

With 100+ contributors, Copperberg managed to create one of the most intriguing benchmark reports to date. 2020 has been a…

Gartner Magic Leader Quadrant for CPQ 2020

Vendavo repeats recognition in Gartner Magic Quadrant for Configure, Price and Quote Application Suites, 2020.

IDC Analyst Video Report – Strategically Manage Revenue

In this video by IDC, sponsored by Vendavo, see the results of IDC’s research over the past year into how…

Pricing Excellence

Vendavo partners with Copperberg to provide insights that support recovery, maximize profits, and minimize margin leaks.

Gartner B2B Price Optimization and Management Software

For the fourth consecutive year, Vendavo is recognized on Gartner’s Magic Quadrant for CPQ as one of 16 selected vendors…

Gartner Magic Quadrant for CPQ 2020

For the fourth consecutive year, Vendavo is recognized on Gartner’s Magic Quadrant for CPQ as one of 16 selected vendors…

5 Pricing Segmentation Dimensions Distributors Need to Know About

Price optimization is the most significant profit lever distributors have today. It offers the fastest path to improved profitability when…

IDC – Worldwide B2B-Focused Price Optimization

As the velocity of digital commerce continues to increase, so must your pricing and quoting to maintain a competitive edge…

G2 Crowd Grid for CPQ

Download your complimentary copy of the G2 Crowd Grid® Report for unique, contextual insights from actual CPQ users.

Constellation Research Market Overview for CPQ

Configure, price, quote (CPQ) capabilities streamline the selling process and improve the buying experience. To do that, these tools simplify…

Gartner Market B2B Price Optimization and Management Software

B2B price optimization and management software shows that artificial intelligence and machine learning can deliver substantial business benefits. Application leaders…

Medical Device Maker’s Product and Pricing Innovations Achieve Greater Value for Healthcare – And Its Bottom Line

It would be hard to imagine a more difficult or complex pricing environment than medical device design and development. While…

Dell’s “Huge” Global Success Story with Vendavo

Watch how Vendavo helped a $60 BN global tech colossus in its pricing optimization journey.

Global Fuel Producer Improves Their Sales With Smarter Pricing Software

See how Vendavo helped optimize pricing throughout an innovative value chain and circular economy.

Global Road Construction Equipment Manufacturer

What happened when a worldwide leader in road construction equipment turned to Vendavo?

Corning Optical

Discover how a global technology leader realized $10 million in positive financial impacts in just one year.

High-Tech – Where The Rubber Meets The Road

What were the (extraordinary) results when a high-tech manufacturer turned to Vendavo?

Xylem

Learn about how Xylem, the world’s leading water technology company, enables value-based pricing for over 1 million product configurations.

Global Specialty Chemicals

One of the world’s most recognizable specialty chemicals brands has transformed product pricing into a high-performing function with precision and…

Leading Agriculture Company

See why they said working with Vendavo was “the most productive exercise we have been through with any external consultancy.”

Silverpoint Homes

Silverpoint Homes is one of the largest modular home retailers in the U.S. New modular home quotes that used to…

Wholesale Distribution

Never before have wholesale distributors been under so much pressure. The rules of the game have changed as more agile…

Future of the Aftermarket

This global Industrial Manufacturer is one of the largest in Europe. By employing Vendavo’s solutions, it streamlined workflows by 80%.

Leading Global Tire Manufacturer

We’re helping of the world’s most recognizable tire brands better manage global market complexity and grow margins.

5 Critical Trends in Commercial Excellence

Since the start of 2020, we’ve experienced rapid and disruptive change, driven by the suddenness and scale of the events…

Price Excellence: A Road to Monetizing Innovation

Two successful automakers were each navigating similar waters in bringing new and uncharacteristic models to their lineups. How is it…

Future of the Aftermarket Organization (and Why You Have to Invest In It)

What’s ahead for you if your company relies on the aftermarket?

Will You Get Your Share of $1 Trillion in Profits?

Vendavo offers a range of resources and solutions that can help you maximize your margins and profitability as markets rebound.

Agnostic CPQ and Touchless Buying White Paper

Learn the important differences between “truly agnostic” CPQ and pretenders, and how that impacts today’s evolving selling processes.

Planning for the Unknown: Why Use Scenario Planning in Your Pricing?

When markets turn turbulent, companies need to have contingency plans already in place – like scenario planning for their pricing…

Maximizing Your Sales Effectiveness in Volatile Markets

In this expert ebook, Israel Rodrigo of Vendavo digs into the best practices in negotiation, pricing, and brand value that…

3 Key Market Trends Transforming B2B Pricing & Sales

Learn the seismic shifts with permanent consequences for sales and pricing strategies and execution.

The Importance of Internal Alignment for Pricing Processes

In this expert white paper, we’ll touch on some of the challenges involved in creating internal alignment around pricing, and…

4 Rebates Best Practices

To achieve maximum benefit from your incentives program, define an incentives strategy, pick the appropriate incentive for each situation, align…

Why Commercial Excellence Matters – Sales and Pricing Practices for Growth + Profitability During Downturns

For more than a decade, business pundits have observed digitalization of the business process is coming. The pandemic brought that…

What Can CPQ Do for You?

According to Gartner 1, the market for CPQ software grew 12.4% to $1.2b in 2018. Clearly this is an important…

5 Ways Smarter Pricing Helps Chemicals

For chemicals companies, sustaining long-term profit in a notoriously volatile marketplace can feel like a never-ending battle—one that gets harder…

3 Ways to Fight Commoditization in Chemicals Companies

To protect your long-term investment amid market fluctuations, you need to find new pricing strategies that enable you to make…

Unlock Hidden Profits Using Effective Sales Techniques

Today, as companies begin to emerge from the global economic crisis, they must turn to the most effective yet overlooked…

Deloitte Report – The Analytics Advantage

A survey was commissioned by Deloitte to better understand the state of analytics readiness at leading corporations today – and…

5 Strategies to Becoming a Bottom Line Hero

How do you find those unprofitable customers and manage them from loss right through direct contribution to your bottom line?…

A New Role for Chief Financial Officers

CFO Research, in conjunction with Vendavo, surveyed senior finance executives to gain insights into how finance teams impact profitability at…

9 Proven Sales Strategies

Enable your team to close profitable deals, preserve your company’s margins and protect the integrity of your business relationships.

5 Simple Best Practices to Take Back Control of Your Pricing

Every business knows the goal is to charge the maximum price the customer is willing to pay, while simultaneously minimizing…

5 Price Segmentation Dimensions

Price optimization is the most significant profit lever distributors have today. It offers the fastest path to improved profitability when…

2 Ways High-Tech Manufacturers Can Manage Price Erosion to Maximize Margins and Boost Sales

For high-tech companies, the ever-increasing speed of innovation can be a double-edged sword. The upside: introducing new tools and technologies…

5 Best Practices To Improve Your B2B Roadmap For Sales Enablement

This Gartner analyst report offers best practices for delivering dynamic pricing and optimized pricing guidance.

$1 Trillion on the Table – What B2B Companies Stand to Lose Without Price Optimization and Management Solutions

The lack of PO&M over the next five years across Global Fortune 500 B2B firms will add up to nothing…

What’s in Your Revenue – Why Quality Matters More Than Quantity in B2B Sales

Until quite recently, success in B2B selling was measured quite simply: he who sells the most, wins. Today, however, sales…

Winning at the Moment of Truth

B2B selling has changed forever. Buyers are fiercely independent, highly social and connected, and more educated than ever. Deals hinge…

Price Optimization 101

Buyers now have instant access to unlimited information about your company, solutions, and competition, making it increasingly difficult for B2B…

Price Segmentation

Pricing is, or should be, closely tied to how your customers value your products and services.

Segmentation for Scientific Pricing

Marketers have long been familiar with the concept of segmentation. Indeed modern marketing can often be thought of as the…

7 Ways Distribution Can Improve Sales Effectiveness

To meet rising customer expectations, distributors need to execute flawlessly in product selection, product configuration, pricing, policy enforcement and quoting.…

3 Ways Distributors Take Back Price Control

In the modern digital economy, customer expectations have begun a pivotal shift to mimic B2C buying experiences when conducting business…

Pricing Power

Pricing is, or should be, closely tied to how your customers value your products and services.But, are you leaving money…

Deloitte Report – The Problem with Pricing (It’s You)

With so much money at stake, it’s hard to understand why so many companies neglect pricing, leave it to the…

The Top 5 Capabilities Every CPQ Solution Should Have

How easy are you to do business with? Is the experience fast and easy for your customers, while remaining profitable…

Leaving Money on the Table

Manufacturing companies must walk a delicate pricing tightrope. It’s an industry where many products are built to specification and stability…

B2B Digital Negotiations

A recent McKinsey study calls out that almost 90% of B2B companies claim that their new go-to-market models will stick.…

A Practical Guide to PVM Analysis

The revenue bridge, variance analysis, or price-volume-mix analysis: whatever you call it, it is a powerful capability – a high-level…

Scenario Planning in Pricing

Scenario planning enables you to think of several alternative futures and plan for what could happen across each. You identify…

CPQ Software

Many businesses struggle to accelerate their digital commerce capabilities. They are burdened with manual spreadsheet-driven quoting and selling processes that…

7 Ways to Turn Your Sales Team into Profit Dynamos

Read our whitepaper 7 Ways to Turn Your Sales Team into Profit Dynamos to learn how to properly equip your…

The Path to Peak Profitability

Download Vendavo’s eBook The Path to Peak Profitability to discover how data can empower sales reps, allowing them to close…

Top 5 Capabilities of Modern Sales Effectiveness Solutions

How easy are you to do business with? Is the experience fast and easy for your customers, while remaining profitable…

5 Price Dimensions

Price optimization is the most significant profit lever distributors have today. It offers the fastest path to improved profitability when…

Map Your Path For Fast Profit Growth

Many of today’s most successful companies are implementing best-in-class processes, tools, and skill sets to improve profits through better pricing.…

5 Things Every CEO and CFO Must Know About Pricing

More effective management of pricing usually is the biggest profitability lever available to corporations. Yet, senior executives often cannot manage…

10 Tips for a More Successful Price Optimization Project

When done right, price optimization projects can be one of the most profitable activities a company can undertake. But when…

Pricing Software

If you’re embarking on a commercial excellence journey and are focused on price optimization and management, download this kit for…

Pricing Maturity Survey Results

The more mature your pricing function, the better your bottom line.

Aftermarket Value Outcome

Learn how aftermarket industry trends and challenges are driving a strong case for change in the profit optimization process.

Value Outcome Manufacturing

Learn about the challenges and trends facing the manufacturing industry, and how to leverage commercial excellence solutions to achieve growth.