Deal Price Optimizer: Pricing Intelligence Software

Pricing guidance for faster profitability, a competitive edge, and more winning deals.

Replace Guesswork with Scientific, Data-Driven Pricing Predictions

Deal Price Optimizer is AI-powered price optimization software that shifts pricing work from spreadsheets to AI-driven CRM intelligence.

Continuously optimize win rates, enterprise profitability targets, and the overall customer experience through pricing guidance enabled by our patented Vendavo Power & Risk™ algorithm. You’ll use historical transactional data to calculate optimized prices that maximize margin and minimize the risk of losing customers during sales negotiations.

Deal Price Optimizer combines a blend of advanced AI combined with expert human intelligence that delivers optimal pricing intelligence specifically for the enterprise. Run impact analysis on guidance levels, quickly generate as many price scenarios and models as you need and automate the price-setting process to your quoting tool. You’ll put winning prices based on a customer’s willingness to pay in your sales team’s hands that give them a potent advantage during negotiations.

Deal Price Optimizer Software Powers Customer Outcomes

Expert Price Intelligence powered by Advanced AI technology

Teams are no longer tied to complex, black-box solutions. Instead, Deal Price Optimizer allows for the ideal blend real-world market, industry, and customer experience for optimal pricing intelligence on every deal.

24 Hours to Advanced Pricing

Agile, scalable SaaS architecture utilizes click-based configuration rather than code-based, so system configuration can be achieved in as little as 24 hours, substantially reducing overall implementation costs while accelerating your time-to-value.

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Intelligent Insights and Forecasting

Powered by the patented Vendavo Power & Risk™ algorithm, Vendavo’s price optimization software allows for more accurate forecasting while also freeing up time that would otherwise have been dedicated to manual processes and hundreds of thousands or millions of record items.

A highly intelligent solution, the software puts the power back into the hands of your team members. Staff benefit from a huge range of new and improved capabilities – all of which are backed up by data-driven insights.

Capabilities That Drive Profitability

Pricing Power & Risk™
  • Pricers can calculate the margin potential for price changes as it relates to segment variables that they determine as pricing power-sensitive variables
  • Pricers can manage the risk associated with price changes across their segments measuring variables that influence sensitivity to price changes
Set Guidance Strategy
  • Use efficient definition of price guidance windows/envelops, while having the option to set the desired output value (margin/discount) instead of making these dependent on the computation
Segmentation Considering Discounts
  • Improve price guidance by detecting and isolating the effect of volume discounting from a segmentation and price optimization model
  • Improve price consistency
  • Control what share of the total discount is subject to negotiation by sales and what is defined volume-related discount policy
Review Segment Scores & Guidance Details

Review the computed power and risk scores and guidance level settings for each segment and identify the need for adjustments

Multi-Currency Capability

Use multiple currencies as input data in your segmentation model. Deal Price Guidance can accept any currency for input data. The capability allows for the removal of FOREX effect from your pricing guidance.

Your pricing guidance is accurately computed in the currency of global sales organizations. Your changes can be easily viewed and accurately overridden.

Ease of Implementation
  • Configured in 24 hours
  • Seamless integration and publishing into Vendavo CPQ Cloud or other quoting tools using REST API
  • Easy operation of segmentation model with intuitive functionality
Get Full Visibility
  • Use data visualization to show the distribution of margin or discount for each segment + an overlay of guidance
  • List recent transactions that have been assigned to a segment to visually confirm the segmentation makes business sense
Ease of Use

Easy to navigate UI uses enhanced navigation and meaningful labels that emphasize information for key decision-making. Users can easily sort and search customer segments according to numerous criteria.

Confident CRM Guidance
  • Transparent pricing segmentation
  • Explainable recommendations through statistical and visual interface
  • Data visualizations based on historical transactions
  • Model the full net results of all applicable pricing terms to support pricing decisions
Override Values
  • Manually adjust computed values to ensure outcomes reflect business insight
  • Use true augmented intelligence through the blending of your business insights with powerful AI

A Few Deal Price Optimizer FAQs

What is price optimizer software?

Price optimizer software enables companies to determine the best possible prices for their products or services using highly detailed quantitative analysis.

Calculations take a range of factors into account, from market conditions and competitor research to ongoing promotions and negotiations. The company’s own targets and future expansion plans may also play a role in determining the optimal prices for its products.

How will price guidance offer a competitive advantage?

Price guidance gives you the opportunity to raise your prices, limit options, offer tiered pricing, move away from transactional pricing and stay ahead of the competition with intelligent pricing models.

Could price optimization be done manually?

In the past, price optimization would always have been done manually. And while it’s still possible to manage prices in this way, it’s far from the best solution for most companies.

Manual price optimization leaves a company open to a range of problems, which can significantly hamper optimization efforts. These include the risks of human error and the time constraints that those managing price optimization manually will inevitably be under.

Complex price optimization algorithms can analyze huge amounts of data and make decisions based on that data at speeds that would be impossible for a human. As a result, software offers a far more efficient option for companies looking for a reliable and effective optimization solution.

How does pricing optimization software work?

Software used to manage pricing optimization relies on the power of data. The intelligent software analyses a huge range of different metrics, which will have been hand-picked to provide a company with the most accurate calculations for its specific pricing requirements.

Metrics are continuously monitored by pricing optimization software, with all analyses available for team members to explore in real-time. The software will then use these figures to determine the best possible pricing at any given time.

Why do discounts need to be considered for pricing segmentation?

Often discounts are considered as a total instead of their individual parts which impacts sales cycles. Simply, total discounts are made up of negotiated discounts and volume discounts. By isolating volume discounts, better segmentation allows sales teams to have more negotiating power and can be more aligned with their customer’s willingness to pay.