Industry Brief
Navigating Pricing, Rebate & Revenue Complexity in Pharmaceutical Distribution
Discover how to navigate pharma revenue complexity, the role of rebates and how to develop a results-driven pricing program
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Embracing Complexity in Pharmaceutical Distribution
The pharmaceutical industry is made up of numerous players all working together to get medications to patients including manufacturers, wholesalers, pharmacies, and payers (Pharmacy Benefit Managers, PBMs, Insurers).
Understanding the revenue complexities across this supply chain and what an optimized, well-integrated, results-driven pricing and incentive management program can do for profitability is key to successfully navigating the pharmaceutical distribution industry.
Get the brief to learn about:
- The pharmaceutical supply chain
- Macro-economic trends impacting the pharmaceutical industry
- Buy side and sell side economics
- The role of rebates and their impact on pricing dynamics
- Developing a results-driven pricing and incentive management program
Pharmaceutical companies face unique challenges when it comes to pricing their products. They must navigate a complex web of regulations and stakeholders, from government agencies to insurance companies and healthcare providers. To succeed, they need to have a deep understanding of the market and be able to adapt quickly to changing conditions.
