Vendavo Glossary

The world of pricing and sales is full of acronyms and jargon but the Vendavo glossary is here to help. This glossary is a dictionary of the terminology most commonly used by pricing, sales, and commercial excellence professionals.

A

Artificial Intelligence

Artificial intelligence seeks to copy the skills and abilities of a human mind, using computers.

Learn More >

B

Bundle Pricing

In its simplest form, bundle pricing is the act of putting a number of products together to create a bundle of items, then selling that bundle at a price that’s lower than the cost of purchasing the items individually. We see bundle pricing being used to sell anything and everything, from grocery store meal deals to Adobe’s Creative Cloud.

Learn More >

C

D

G

Guided Selling

Guided selling gives buyers a helping hand as they navigate the buying process. It provides all the information and advice buyers need to help them make the right decision. It gives buyers the confidence to commit to purchases they might otherwise have been hesitant about. It’s usually part of a broader strategy, aiming to provide vital information to accelerate sales and facilitate better-informed decisions.

Learn More >

M

P

S

V

Value Based Pricing

Artificial intelligence seeks to copy the skills and abilities of a human mind, using computers.

Learn More >