Learn the 4 steps to building a business case for better pricing and improved profitability.
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Ready to improve profitability through pricing power?
Are you set to invest in professional pricing capabilities?
Whether that means hiring more pricers, engaging with consulting organizations, or adding pricing systems and technology, you’ll need to build a business case to persuade others pricing improvement is the right investment.
In this eBook, learn how to successfully advocate for pricing investment and drive growth.
Read the eBook to learn how to:
Summarize the situation and outline alternatives
Document the expected value and return on investment
Communicate the value to leadership
Persuade stakeholders to accept the business case for achieving value
Build relationships and communicate regularly
Discover the 4 steps to building a business case for improving your organization’s pricing
Pricing should not be an afterthought, it should be core to your strategy. It is, without a doubt, the fastest lever to pull for increased profitability. By proactively investing in your pricing strategy, you’ll drive sustainable revenue growth, improve margin, and outpace the competition.
The Vendavo pricing consultants worked with us to outline metrics for success, set goals, and then measure those goals precisely and consistently. Those resources have made a huge difference in helping us prove value and progress throughout the organization.
Manager of Pricing Enablement at Corning Optical Communication
The right metrics help you prove the impact of pricing investments on revenue, margin, and profitability. Managing these metrics over time will help you communicate the value to your executives and enable them to recognize the potential for long-term success.