Commercial Analytics: Pricing and Selling Analytics Software

Leading-edge SaaS analytics that include advanced diagnostic analytics and embedded analytics to provide critical insights for pricing and sales teams. 

Fast Track Margin Improvements With Commercial Analytics

Commercial Analytics delivers powerful in-memory analytics helping you to continually identify profit trends and opportunities for improvement.

Understand the true profitability of customers, products, market segments, or channels over time and find out what drives bad deals with market-leading pricing commercial analytics solutions.

Identify root causes for margin leakage, decide on corrective action and quantify improvement opportunities. Leverage pricing analytics software to explain how revenue or margin has changed from one period to the next in terms of price, volume, mix, win/loss, or cost and identify drivers for business change.

Empower your entire team to make pricing and commercial analytics an organizational discipline.

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Realize Value with Commercial Analytics: Best Practices

Get step-by-step guidance on a set of analyses that will identify actionable price & margin opportunities, leveraging the Vendavo legacy from nearly 20 years of successful Commercial Analytics projects. Modify our existing best practice templates or create your own, and immediately start to realize the value.

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Analyze a Range of Business Metrics

Using price analytics software to quickly see areas requiring attention, such as products with higher/lower margins, from any stage in a deal lifecycle.  That way, you’re able to improve price performance.

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Visualize. Collaborate. Repeat.

Leverage special pricing analytics charts and reports to visualize your profit opportunities and contributing factors.  Then share them and their insights with team members to drive higher productivity with commercial analytics.

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Drive Business Change

Our Commercial Analytics software will explain precisely how revenue or margin changed from one period to the next in terms of the price, volume, mix, win/loss, cost and exchange rate effects.

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Capabilities That Drive Profitability

Vendavo Pricing Playbooks

Playbooks are step-by-step guides in the form of a dashboard that includes instructions, pre-built widgets (charts and tables). These playbooks walk you through how to perform a specific type of analysis.

Data Narratives

Narratives calculate your data and generate text-based insights displayed alongside your visualizations making it easier for you to reach decisions faster.

Embedded Analytics

Embedded analytics is a digital workplace capability where data analysis occurs within a user’s natural workflow. 

Data Visualization

Extensive charts/tables that allow for various visualization of data that is housed in the harmonized data model. You get robust pricing data visualization paired with the breadth of an enterprise BI/Cloud Analytics Platform.

AI-enabled Natural Language Query

Augmented analytics use AI and ML techniques to automate data preparation, insight discovery, data science, and machine learning model development and insight sharing for a broad range of business users, operational workers and citizen data scientists.  

Multiple Waterfall Structures

Users can now create multiple waterfall structures as need to differentiate the type of root cause analysis they need based on their business needs.

Predictive Analytics

Predictive analytics is a form of advanced analytics that examines data or content to answer the question, “What will happen?” or more precisely, “What is likely to happen?” 

Our Commercial Analytics Suite

Built to work with your specific expertise and inputs to quickly deliver actionable insights.

Commercial Analytics Software FAQs

What are Commercial Analytics?

Commercial Analytics gives companies the tools to improve profitability and market share by identifying optimal prices and core pricing strategy.

How will Commercial Analytics support my business?

Commercial Analytics will identify the reasons for margin leakage, decide on corrective action and quantify improvement opportunities. They will also explain how revenue or margin has changed from one period to the next in terms of price, volume, mix, win/loss, or cost and source drivers for positive business change.

How do Commercial Analytics enhance pricing strategy?

Commercial Analytics software analyzes data in real-time to determine an optimal pricing strategy that is immediately actionable. This, in turn, enables pricing visualization, which encourages successful pricing strategies.