Key Market Trends Transforming Sales and Pricing in B2B, Part 1: Omnichannel Selling (and Buying) is the New Normal Alex Hoff explains why eCommerce became a key channel in a very short time. Read More
5 Ways to Manage Discounts in B2B Distribution How is discounting analogous to a Damien Hirst painting? Darius Fekete explains. Read More
Build Your Competitive Pricing Edge in the High-Tech Space What are the best practices in pricing to follow in the B2B high-tech space? Read More
Improving Sales Effectiveness, Part 3: Protecting Brand Values & Perceptions Even in B2B there's an emotional component to brand perceptions that can impact pricing and selling. Read More
Better Margins from Digital Pricing Transformation Businesses are pursuing digital pricing transformation support revenue and margin growth goals. Read More
CPQ and Touchless Buying, Part I: Selling Mechanisms Ben Blaney explains the selling mechanisms enterprises will use in the near future. Read More