high-tech-header_bkgd Claim Your Commercial Edge Vendavo for the High Tech Industry

Business Criticality

The High Tech industry must balance the current temporary demand decline with increasing complexity in the value delivery chain to ensure sustainable profitability and prepare for tech’s critical role in the global recovery. Vendavo is the market leader in working with High Tech companies to modernize their quote-to cash processes and deliver a superior customer experience while optimizing profitability.

High Tech Industry

Industry Intelligence


Reduction in IT spending forecast for 2020



Basis point EBITDA improvement in one year for technology companies implementing value-based pricing



Share of Tech CFOs planning to double down on new offerings to rebuild revenue streams.


Business Challenges in High Tech Industry


  • Complex commercial relationships between OEMs/ contract manufacturers/ retailers/ resellers/ distributors
  • Increasing transparency, price pressure, and commoditization
  • Rapidly changing market expectations and regulatory environments
  • Lack of relevant customer context for deal negotiation
  • Lack of single integrated view of customer


  • Preserve sustainable profitability
  • Limited ability to adjust to or meet changes in the market
  • Prepare to fully take advantage of increased tech role during global recovery
  • Sales teams are struggling with executing deals appropriately to acquire and retain customers
  • Lack of integrated eCommerce and direct sales commercial processes
  • Ineffective use of artificial intelligence


  • Historic cost-plus pricing does not reflect demand-based differentiations
  • Value created by the combination of products and related services is difficult to measure and translate to pricing guidance
  • Managing pricing across complex contractual arrangements is cumbersome
  • Proliferating regulatory requirements

Vendavo Solutions

Commercial Excellence for High Tech Industry

Sales Solutions

  • Improved Win Rates
  • Fast Accurate Quotation
  • B2B Ecommerce
  • Product Availability
  • Guided Selling
  • Deal Profitability
  • Price Agreements
  • Product/Offering Configuration
  • Automated Proposal Generation

Commercial Intelligence Solutions

  • Artificial Intelligence
  • ERP and CRM Integration
  • Margin Optimization
  • Deal Negotiation Insights
  • Price Volume Mix Analysis
  • Advanced Segmentation Modeling
  • Predictive Business Alerts
  • Configurable Dashboards
  • Advanced Commercial Visualization

Pricing Solutions

  • Automated Intelligent Pricing
  • Price Optimization
  • Dynamic Pricing
  • Centralized Price Management
  • Market Data Management
  • Transfer Price Management
  • List Price Management
  • Pricing Guidance
  • Pricing Analytics
  • Incentive Management


Global Hi-Tech Industry

Case Study: Dell
Arunkumar Narayanan, Executive Director of Global Pricing Transformation, Dell, outlines the steps they took to ensure a successful Vendavo implementation that focused on time-to-quote velocity, pricing effectiveness, and gained margin, as well as the correlation of quoted price to sales compensation. Hear the results of their pricing optimization journey, including how 90% of their quotes were now going out within 4 hours, with huge improvements in margin delivery.

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Global Commercial Excellence in High Tech Companies

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High Tech News and Insights


IDC Expects Worldwide IT Spending to Decline by 2.7% in 2020 


What Q1 2020 Vendor Earnings Tell Us About The Tech Market Outlook


Upend the Downturn with Strategic Pricing

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Trending Resources for High Tech

White Paper

10 Tips for a Successful Price Optimization Project

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White Paper

5 Things Every CEO and CFO Must Know About Pricing Resource

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Pricing Maturity Survey Results

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