Research Report
Annual Aftermarket Benchmark Study 2023
The 5th edition of Vendavo and Copperberg’s Aftermarket Benchmark Study is packed with insights on servitization, digital transformation, pricing models, and strategies for approaching common Aftermarket Challenges. Get your copy today to start mapping your path forward.
Manufacturers have dealt with relentless market volatility, soaring operational costs, a global pandemic, geopolitical turmoil, and economic uncertainty – each of which has fundamentally shifted the Aftermarket industry. In the wake of these changes, are manufacturers now fully equipped to increase revenue and profitability through services?
Access the study to explore:
The findings in this report provide a roadmap for industrial manufacturers to thrive in an age defined by both disruption and innovation.
Get Your Report
“Let the Pricing Excellence Report and Outlook 2024 be your roadmap to pricing success. This year’s report will help you unearth pricing ownership, recruit top talent, optimize pricing techniques, and enhance agility. It’s a must-read.”
-Mitch Lee, Profit Evangelist at Vendavo
Unlock Key Insights from Industry Leaders
- Who owns pricing in your organization?
- What skills are you looking for when recruiting pricing professional?
- What primary pricing technique are you currently using?
- How would you rank your organization’s agility in pricing?
- How would you rate the relationship between pricing and other departments in your organization?
- What are your main pricing challenges in the next 12 months?
- How are you leveraging AI or planning to leverage AI for pricing within your organization?
100+
pricing professionals surveyed
updates
updates Product Release Videos
See the latest enhancements to the Vendavo product suite.
Watch On-Demand
eBook
Cut Complexity for Effective Pricing
Best practices for navigating organizational complexity to establish and deliver effective price guidance
Strategic pricing puts you on the path to improved profitability, but the process can be complex – especially in B2B. Pricing and sales leaders are most successful when they work with internal teams to effectively develop, maintain, manage, and optimize pricing across the complex structures found in every organization.
Learn about the multiple structures within an organization and across sales cycles and how to navigate them.
Download the eBook to learn how to:
Get Your eBook
Vendavo Pricepoint
Execute straightforward, scalable price management and optimization across your organization
VENDAVO INC. AND VENDAVO PRICEPOINT ARE NOT AFFILIATED WITH XSB, INC. OR XSB’S PRICEPOINT
Vendavo Pricepoint
Execute straightforward, scalable price management and optimization across your organization
VENDAVO INC. AND VENDAVO PRICEPOINT ARE NOT AFFILIATED WITH XSB, INC. OR XSB’S PRICEPOINT
Vendavo Price Chat
Where some of the best minds in pricing meet to discuss current pricing trends, their takes on relevant news, tips and tricks for maximizing your pricing efforts, and so much more
Comparison
Vendavo vs. Pricefx
Which Solution is Right for You?
APRIL 23RD – 26TH
Professional Pricing Society Spring 2024 Conference
Loews O’Hare Hotel
Pricing and Selling Solutions for
Consumer Products
Strong competition, supply issues, consumer changes, bargaining power, ecommerce, and channel disruptions require business agility for manufacturing and distribution companies selling their products to consumers – even if they are selling indirectly. Advance and improve your pricing, selling, and rebate processes with Vendavo.
We’ll help you grow profits, margin, and revenue so you can keep providing the products and services your brokers, distributors, and consumers expect and desire.
Comparison
Comparing Vendavo
vs. Zilliant
Which Solution is Right for Your B2B Business?
May 2nd – 5th
Professional Pricing Society Spring 2023
Renaissance Dallas Addison Hotel
November 8 – 10
EPP Global Pricing Forum 2023
Brussels, Belgium
COMPARISON: VENDAVO VS. VISTEX
The Vistex alternative for teams that can’t wait for IT to manage their incentives and rebates
Increase revenue and reduce risks while providing an automated, end-to-end support for all your incentive, rebate, and channel programs. Own your entire process – from deal creation to payment and reporting. Whether it’s deductions or claim support, we’ve got your back, wherever you need it. Calculate rebates, identify scenarios, review accruals, and fine-tune your programs – all in one self-serve place.
STOCKHOLM | SEPTEMBER 9TH -11TH
Growth + Profitability Summit Stockholm 2024
Ready to elevate your revenue, growth, and profitability to new heights? Discover how to Ascend to Prosperity amid today’s economic challenges.
SOLUTION
Guided Selling
Your bottom line depends on smart, data-driven
business decisions. Vendavo’s Guided Selling
solutions are the helping hand you need.
About Molson Coors
Overview
For more than 200 years, Molson Coors has been brewing, marketing, and selling the world’s most iconic and beloved beer brands like Coors Light, Miller Lite, Molson Canadian, Blue Moon Belgian White, Leinenkugal’s Summer Shandy, and many more. While the company’s history is rooted in beer, today Molson Coors offers a modern beverage portfolio beyond beer including seltzers, wine coolers, energy drinks, and more. Molson Coors operates eight major breweries in the U.S., as well as the Leinenkugel’s craft brewery in Chippewa Falls, Wisconsin, and two microbreweries, the 10th Street Brewery in Milwaukee and the Blue Moon Brewing Company at Coors Field in Denver.
Fast Facts
Website: www.molsoncoors.com
Industry: Beverages – Breweries
Headquarters: Chicago, IL
Employees: 17,700
Dan Cakora
Business Consultant at Vendavo
Dan Cakora is a Business Consultant at Vendavo, and has worked in various aspects of Pricing for over 15 years. Dan started his career as a Field Economist responsible for helping to measure inflation for the federal government. He has led Pricing teams, developed Pricing and Sales Enablement products, and has a passion for data visualization.
→ Let’s Connect
Paul Sansom
Business Consultant at Vendavo
Paul Sansom is a Business Consultant focused on understanding market challenges, building business cases, and driving business value and outcomes for Vendavo customers. Paul has a wide range of expertise in business development, forensic market analysis, CRM management, marketing communications, field engineering, and corporate business strategy.
→ Let’s Connect
An investment in rebate management delivers
8-12%
increased revenue
75%
Reduction in administrative costs
1M
Transactions processed
We need to make sure that we have the right people, processes, and technology to price timely and accurately. Vendavo provides a great foundation to help us serve our customers.
Beth Weinrich
Sr. Manager of Pricing Execut
Related Articles
Related test
The Ship and Debit Process Made Simple: Best Practices for Success
How Packaging Manufacturers Can Improve Rebates with Vendavo
Best Practices for B2B Price Rebates and Incentives
How Rebate and Channel Management Capabilities Drive Value for Your Business
Leading Solutions for Common Industry Challenges
Challenges
Vendavo Solutions
Challenges
Vendavo Solutions
Challenges
Vendavo Solutions
$52M
Annual Avg Improvement
6 Hours
Reported Payback Period
2.7%
Avg Bottom Line Benefit
100+
Basis Points of Margin Improvement
1-3%
Avg Revenue Lift
10-30%
Avg Range of Margin Improvement
$10M
Positive Financial Impact
8%
Operating Profit Improvement
5x
Greater Revenue Growth with CPQ
90%
Decrease in One-Off Pricing Approvals
5 Minutes
to Quote, Instead of Days
4.9%
Top-Line Growth in 4 Months
10-25%
deal win rate improvement
50%
reduction in deal turnaround time
1.5%
deal margin improvement
2%
increase in margin by eliminating errors
€200 off with promo code “EARLYBIRD”
Our prices play a key role in demonstrating our value. Pricing is at the center of our business. That’s why it’s so critical to have strong leadership and powerful solutions for setting our prices.
Pricing Tools and Development Manager
A Strategic Shift from Finance to Sales
A Strategic Shift from Finance to Sales
Before partnering with Vendavo, Grundfos evaluated sales numbers and margins manually within their finance system. Today they have an automated system that provides transparency. They’ve moved the pricing conversation from the finance team to the sales team. They are able to drill up and down between multiple dimensions to see product, customer classification, customer levels, and customer hierarchies. They are now able to have conversations about margins and prices on specific products and customer types.
With Vendavo, the sales team is empowered to focus on value-add selling instead of resorting to selling by price. Vendavo offers Grundfos a solid foundation for insights on pricing, enabling the team to analyze and slice the data without effects on customer pricing. Additionally, Vendavo allows Grundfos’ divisions to determine pricing and commercial terms for customers.
Grundfos is committed to continuously improving the way they serve their customers. Vendavo is providing the infrastructure, transparency, and guidance Grundfos needs to foster agility and commercial excellence.
About Emerson
Overview
Founded in 1890, Emerson is a multinational technology and engineering powerhouse and Fortune 500 process industry automation provider for industrial, commercial, and consumer markets. Rooted in innovation, they are focused on making the world healthier, safer, smarter, and more sustainable.
Fast Facts
Website: www.emerson.com
Industry: Global Automation and Industrial Manufacturing
Headquarters: Ferguson, Missouri
Vendavo Product: Intelligent CPQ
Vendavo is not just software. We rely on Vendavo for consultation, technical implementation, and guidance.
Jesper Olesen
Vice President, Digital & Customer Excellence
We were juggling spreadsheets, calling manufacturers, and doing everything manually, which meant it took us days to develop quotes and we had a lot of errors that cost us money and credibility with our customers
Mark Stover
Managing Partner
<amr
Vendavo has helped us achieve our mission statement and successfully serve our customers.
Ali Bren
Associate Director of Customer Service
And the analysts show us love too.
25+ Years Powering Profit Transformation
The complete Growth and Profitability Suite combines pricing, CPQ, and rebate management solutions with AI-driven guidance so you can manage millions of prices without breaking a sweat.
Manage and optimize prices
Scale your pricing strategies without relying on increasingly complicated spreadsheets. You’ll know that the right price is always being presented to your sellers and channels across the globe.
Deliver fast, accurate quotes
Intelligent CPQ provides faster, more accurate quotes so your customers buy more – and buy more profitably.
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Modernize rebate programs
Simplify and automate your rebates, incentives, payments, accruals, and deductions with our fully integrated, auditable Rebate & Channel Manager.
Manage complexity at scale
Simplify and automate your rebates, incentives, payments, accruals, and deductions with our fully integrated, auditable Rebate & Channel Manager.
Highlighted Business Outcomes
85%
user adoption in the field
$3.7M
captured cross-sell revenue just 4 months after go-live
<4
months before realizing full initial return on investment
$52M
Annual Avg Improvement
6 Hours
Reported Payback Period
2.7%
Avg Bottom Line Benefit
100+
Basic Points of Margin Improvement
Explore Our Other Resources for Finding the Right Sales Solution
eBooks
Agnostic CPQ and Touchless Buying
Learn the important differences between “truly agnostic” CPQ and pretenders, and how that impacts today’s evolving selling processes.
eBooks
Maximizing Your Sales Effectiveness in Volatile Markets
eBooks
Your Guide to Choosing the Right CPQ Software Solution for Your Operations
Learn the important differences between “truly agnostic” CPQ and pretenders, and how that impacts today’s evolving selling processes.
How Vendavo Customers Use CPQ
Modular Home Configure, Price, Quote to Build Faster, Easier, and More Profitably
Learn how Silverpoint Homes, one of the country’s largest modular home retailers, accomplished that with Vendavo.
Medical Device Maker’s Product and Pricing Innovations Achieve Greater Value for Healthcare – And Its Bottom Line
It would be hard to imagine a more difficult or complex pricing environment than medical device design and development. While…
How Global Pricing at an Energy Giant Was Transformed Into a Well-Oiled Machine
See how they achieved improved pricing models that illustrate customer and profitability impact of price changes, streamlined commercial workflows that…
Value Acceleration
Accelerate Profitability for Desired Outcomes
The People
Vendavo experts are committed to helping you achieve your profitability goals by overcoming digital transformation challenges to ensure optimal value realization. Get expert guidance before, during, and after go-live to achieve your desired outcome.
The Process
Vendavo tailors your growth + profitability plan according to your desired outcomes. From rapid value assessments in the early stages of your decision process to continuous engagement for value optimization, we’re your proven resource for bottom-line results.
How Vendavo Customers Use CPQ
Xylem
Learn about how Xylem, the world’s leading water technology company, enables value-based pricing for over 1 million product configurations.
Leading Global Tire Manufacturer
It would be hard to imagine a more difficult or complex pricing environment than medical device design and development. While…
How Global Pricing at an Energy Giant Was Transformed Into a Well-Oiled Machine
See how they achieved improved pricing models that illustrate customer and profitability impact of price changes, streamlined commercial workflows that…