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Why Sales and Marketing Teams Love CPQ

Mitch Lee< Mitch Lee August 24, 2023

Speed and accuracy are essential in generating fast quotes, and even the slightest delay can cost manufacturers and distributors working relationships. Configure, Price, Quote (CPQ) software simplifies this process to improve customer experience, reduce the risk of errors and holdups, and win business. In a recent article with Solutions Review, Mitch Lee, Profit Evangelist at Vendavo, shared five reasons that sales and marketing teams love CPQ software and consider it an essential business element.  

A reliable CPQ solution integrates with Customer Relationship Management (CRM), Enterprise Resource Planning (ERP), eCommerce, and other essential platforms to utilize their data. It drills into customers’ needs preferences during quoting, then uses these details to quickly and efficiently help teams get the right products to the right customers at the right prices. This reduces time to quote for more selling, helps sales teams onboard new reps, streamlines workflow with a single source of truth, creates consistent execution in pricing strategies, and improves customer satisfaction – all of which fosters strong relationships between large enterprises and their customers.  
Vendavo’s Intelligent CPQ software allows organizations to increase sales productivity and win rates while delivering improved customer experience. 

Most of the time, the quickest quote wins, so reducing the time-to-quote can be of high value.”

Mitch Lee, Profit Evangelist AT VENDAVO

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