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Future of the Aftermarket Organization (and Why You Have to Invest In It)

What’s ahead for you if your company relies on the aftermarket?

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This guide explores what’s in store, and why (and how) you should support aftermarket initiatives.

Pricing and product management expert Kalle Aerikkala shows why companies need to continuously invest in the aftermarket service business to ensure a more stable and recurring stream of profit.


  • How has “aftermarket” evolved over the years within companies?
  • How is the aftermarket journey changing for companies and customers?
  • What are the key processes you need to address to deliver value to customers?
  • Vendavo reveals how the aftermarket is changing, and the vital steps to keep profiting and delivering value within it.