Get insights into creating a framework for developing price premiums to ensure better returns from sustainability activities
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Did you know that the top 15 “most sustainable” companies have performed below the S&P 500 over time?
So how can a company gain more benefit from their investment into sustainability?
In this white paper, Vendavo expert Kalle Aerikkala – himself the operator of a sustainable business – explores building a framework for sustainability development to select the most suitable pricing approach to optimizing these activities, and maximizing your benefits.
- In what customer segment you’ll be able to realize the most value from sustainability efforts.
- The two methods for building competitive differentiation that leads to price premiums.
- Real-world examples of companies that have applied these methods.