As many B2B organizations struggle to price tens of thousands of products according to changing market conditions and customer value perceptions, Vendavo, a leading provider of commercial excellence solutions, today announced the launch of Vendavo Pricepoint to ensure dynamic pricing is seamlessly operationalized across lines of business, products, customers, regions and channels.
Vendavo Pricepoint is a cloud-based, centralized price management solution whereby pricing is managed by segment, optimized in real-time with dynamic local market factors and competitive intelligence and supported by a user-defined pricing intelligence analytics dashboard that enables fast-decision making. The dynamic pricing platform clearly identifies unique areas of margin optimization for enhanced enterprise profitability and provides B2B organizations with the intelligence and velocity required for profitable B2B Ecommerce initiatives.
“Maintaining up-to-date global pricing and actually operationalizing those strategies is hard work for every pricing and product team,” said Alex Hoff, Vice President Product Management, Vendavo. “The task complexity and constantly changing market conditions keep many of us up at night. But when you consider the substantial profitability improvements the right price delivers, it’s critically important.”
Intelligent pricing software is now a necessary component of any strategic profitability as the traditional reliance on spreadsheets for these tasks is a barrier to improvement and entry into B2B Ecommerce. According to a Ventana Research report, 73 percent of companies use spreadsheets for sales-related analytics even though 63 percent say the spreadsheets make managing analytics difficult and just 25 percent describe them as accurate and timely.
“Vendavo Pricepoint is a complete price management solution that manages everything from global to local prices lists, transfer prices and deal-specific pricing guidance that takes into account incentives, discounts, terms and more,” Hoff said. “It’s also a simple platform to implement.”
Vendavo Pricepoint is simple to install and set-up with the Ready2Go rapid implementation. The system can be activated in 2 hours, configured with industry best-practice templates in 2 weeks and fully integrated with other enterprise systems such as CRM, ERP, and Ecommerce platforms in 2 months. Vendavo Pricepoint is also ISO/IEC 27001 certified and has Service Organization Control (SOC) 1 and SOC 2, type 2 certified compliance.
To learn more, register for the September 5 webcast: Intelligent Pricing Delivered: Introducing Vendavo Pricepoint.