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Vendavo® Announces Vendavo Deal Price Optimizer for Salesforce® Sales Cloud on Salesforce AppExchange, the World’s Leading Enterprise Cloud Marketplace

Vendavo< Vendavo June 29, 2020

, a market leader in commercial excellence solutions, today announced it has launched Vendavo Deal Price Optimizer for Salesforce® Sales Cloud on Salesforce AppExchange, empowering customers to optimize deal win rates, improve enterprise profitability and enhance the overall customer experience.

Vendavo Deal Price Optimizer for Salesforce® Sales Cloud

Vendavo Deal Price Optimizer (DPO) is an intelligent, cloud-native solution that delivers AI-enabled, deal-specific pricing guidance directly into a customer’s CRM and quotation workflows ensuring the right price for every quoting situation. 

“Research shows that 82% of B2B buyers now expect a B2C-like buying experience and yet only 27% of B2B buyers say suppliers excel at meeting these expectations,” said Alex Hoff, Vice President of Product Management and Marketing, Vendavo. “To remain competitive, B2B sellers must provide highly personalized and accurate offerings of the right products, at the right prices, through a superior customer experience. In too many cases, companies simply don’t have the ability to easily identify the right price for sales to use in each unique selling situation.”

Unlike other black-box solutions which rely on hidden algorithms your business users can’t supervise, DPO enables the ideal blend of advanced AI algorithms, combined with unique human insights that stem from real-world market, industry, and customer insights that yield the optimal pricing guidance for each and every quoting situation.

“This Vendavo application is a welcome addition to AppExchange, as it powers digital transformation for customers by arming sales real-time intelligence,” said Woodson Martin, GM of Salesforce AppExchange. “AppExchange is constantly evolving to enable our partners to build cutting-edge solutions to drive customer success.”

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About Salesforce AppExchange

Salesforce AppExchange, the world’s leading enterprise cloud marketplace, empowers companies to sell, service, market and engage in entirely new ways. With more than 54,000 solutions, 7.5 million customer installs and 980,000 peer reviews, it is the most comprehensive source of cloud, mobile, social, IoT, analytics and artificial intelligence technologies for businesses.  

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