Growth + Profitability Summit Amsterdam 2025

Eric Carrasquilla is a revenue management veteran with deep roots in technology, product strategy, and product management. He is passionate about building, selling, and delivering great software that creates awesome customer experiences. Eric holds an MBA from Santa Clara University Leavey School of Business as well as a Bachelor of Science in Marketing from San Jose State University.

Richard van Hooijdonk is a futurist, trendwatcher and keynote speaker specializing in emerging technologies. His inspiring talks have reached over 600,000 people, and he is a regular guest on radio and television programs. Together with his international research team, he explores trends in areas such as artificial intelligence, robotics and blockchain. Richard has published extensively and collaborates with leading organizations like Google and Microsoft. His insights play a vital role in shaping a technological and innovative future.

Josselin Beaulieu is an experienced pricing professional with over 10 years in strategic pricing and commercial performance. He began his career in the building materials industry before moving into hospitality and home automation sectors. At Somfy, he held key roles including GlobalPricing Manager, leading regional pricing strategy. In November 2024, he joined Calderys as EMEA Pricing Manager to support growth and margin optimization across the region. Josselin is known for his data-driven approach and expertise in value-based pricing.

Dr. Marcus Demmelmair serves as Global Head of Pricing and Commercial Excellence at Horváth – the 3rd biggest consultancy with German heritage and active in more than 20 markets across Europe, US and middle East. He is a seasoned expert for pricing & profitable growth with more than 12 years experience. He advises mid-cap, big corporates, and start-ups in shaping topline strategies and delivering end-to-end pricing programs from concept, analytics & technology to hands-on implementation with direct monetary impact. In his free time, he enjoys hiking in the Bavarian Alps.

Tom Chiles manages the pricing product line at Vendavo. His past experience in pricing optimization as Lead Product Manager at Peak AI saw him overseeing the pricing portfolio, with successful launches such as List Price Optimizer and Quote Pricing in the B2B space. Tom’s other previous roles include Lead Product Manager and Senior Cloud Architect at Blue Prism, focusing on robotic price automation, process mining, autoML, and platform data architecture. He holds a 1st class degree in Aerospace Engineering, has published research scientist in computational hypersonic aerodynamics, and was named inventor on a computer vision patent.

Zain Master is a seasoned Product Manager with a diverse background spanning engineering and business. He holds a B.S.E.E. from Purdue University and an MBA in Product Management from the University of Houston. Throughout his career, Zain has successfully launched numerous products across various industries, demonstrating a strong ability to understand customer needs and translate them into successful product strategies. He believes life is a learning game and is continuing his education by pursuing a certificate in Artificial Intelligence from the University of Denver.

Sharath Dorbala has a proven track record of driving innovation and delivering customer-centric solutions. His expertise spans large-scale mission critical systems, SaaS, enterprise software, and AI. Sharath holds a MS in Information Systems from Northeastern University and an MS in Economics and Management from BITS Pilani, India.

Björn is founding partner at PAGE-37 and previously an Associate within the Pricing and Profitability Management competence center of Monitor Deloitte in Belgium and Switzerland. Throughout his career, Björn is active as a consultant in the domain of Commercial Excellence. His key areas of expertise include Customer Management Strategy, Sales Force Management, Pricing and Profitability Management and Entrepreneurship.

Koen manages global pricing for Yokogawa. He is responsible for developing and implementing pricing strategies for product sales and optimizations on a global scale. He has over 20 years of expertise in direct sales, product management, and the establishment of strategic sales operations within the context of IA product sales. As a natural extension of his function, he maintains regular communication with colleagues in the US, Southeast Asia, Africa, and the Middle East while working out of Belgium for the global headquarters in Japan.

Diana is a Product Manager working on Vendavo’s Intelligent Platform. Before joining Vendavo, Diana has been working as a product manager in different IT companies, such as SAP Concur and Medallia. Working across different industries and products has allowed Diana to do what she is most passionate about – continuous learning. Outside of her professional life, Diana spends most of her time with family and friends, cycling, hiking or traveling.

Yolanda Koutraki is a London-based product expert with a background in AI and a PhD from the University of Edinburgh, where she developed decision-support tools for cardiovascular surgeons. She has led SaaS, mobile, and web products in HR-tech, Ed-tech, and Med-tech across both B2B and B2C sectors. Passionate about end-to-end user experience, Yolanda prioritizes identifying and solving the problems that matter most to customers.