Growth + Profitability Summit Amsterdam 2025

Sharath Dorbala has a proven track record of driving innovation and delivering customer-centric solutions. His expertise spans large-scale mission critical systems, SaaS, enterprise software, and AI. Sharath holds a MS in Information Systems from Northeastern University and an MS in Economics and Management from BITS Pilani, India.

Björn is founding partner at PAGE-37 and previously an Associate within the Pricing and Profitability Management competence center of Monitor Deloitte in Belgium and Switzerland. Throughout his career, Björn is active as a consultant in the domain of Commercial Excellence. His key areas of expertise include Customer Management Strategy, Sales Force Management, Pricing and Profitability Management and Entrepreneurship.

Desley while newer to  pricing, has years of experience in the Internal Audit and IT organizations at DAF Trucks and PACCAR Inc. During his time in Internal Audit, he have gained a very deep understanding of all operational areas of a Fortune 500 company that strengthen were influenced by sales and pricing.

Oscar serves as Enterprise Account Manager at Amazon Web Services (AWS), where he guides strategic enterprise customers across the Benelux region’s manufacturing, high-tech, and chemical industries through their cloud transformation journeys. With expertise in data analytics and sales strategy, he specializes in aligning AWS solutions, including AI/ML and data-driven architectures, with his customers’ strategic business objectives. His consultative approach combines industry insights with outcome-driven methodologies to accelerate innovation and deliver measurable business value.

Kristof is Senior Director at Monitor Deloitte and co-leads the Deloitte EMEA Pricing Centre of Excellence, leveraging 20 years of both industry and consulting experience in B2B process and discrete manufacturing sectors: construction materials, chemicals, industrial products, technology.  His key areas of expertise are within the organic growth domain: Pricing & Profitability Mgt, Go-to-market strategy, product innovation and value proposition design. His blend of technical knowledge, industry expertise, and transformation experience positions him as a trusted advisor for organizations navigating sophisticated and larger commercial transformation programs.

Diana is a Product Manager working on Vendavo’s Intelligent Platform. Before joining Vendavo, Diana has been working as a product manager in different IT companies, such as SAP Concur and Medallia. Working across different industries and products has allowed Diana to do what she is most passionate about – continuous learning. Outside of her professional life, Diana spends most of her time with family and friends, cycling, hiking or traveling.

Zain Master is a seasoned Product Manager with a diverse background spanning engineering and business. He holds a B.S.E.E. from Purdue University and an MBA in Product Management from the University of Houston. Throughout his career, Zain has successfully launched numerous products across various industries, demonstrating a strong ability to understand customer needs and translate them into successful product strategies. He believes life is a learning game and is continuing his education by pursuing a certificate in Artificial Intelligence from the University of Denver.

Richard van Hooijdonk is a futurist, trendwatcher and keynote speaker specializing in emerging technologies. His inspiring talks have reached over 600,000 people, and he is a regular guest on radio and television programs. Together with his international research team, he explores trends in areas such as artificial intelligence, robotics and blockchain. Richard has published extensively and collaborates with leading organizations like Google and Microsoft. His insights play a vital role in shaping a technological and innovative future.

Koen manages global pricing for Yokogawa. He is responsible for developing and implementing pricing strategies for product sales and optimizations on a global scale. He has over 20 years of expertise in direct sales, product management, and the establishment of strategic sales operations within the context of IA product sales. As a natural extension of his function, he maintains regular communication with colleagues in the US, Southeast Asia, Africa, and the Middle East while working out of Belgium for the global headquarters in Japan.

Dominik Schrode is Founding Partner of PricingWorks, a leading consultancy in Pricing & Commercial Excellence. For more than a decade, he has supported industrial manufacturers in designing and executing pricing strategies that enable sales teams, unlock value and drive profitable growth. With expertise in value-based pricing & selling, deal optimization and digital transformation, Dominik brings a strong practitioner mindset. Together with his team at PricingWorks, he delivers measurable results that last — making him a trusted advisor to global B2B leaders.

Shawn is deeply passionate about Commercial Excellence and Customer Success, gleaned from 25 years of experience delivering digital, cloud-based transformation initiatives for Fortune 500 companies around the world. Shawn currently serves as a trusted advisor to AWS automotive and manufacturing customers and oversees their journey to the cloud. Prior experience includes consulting within Arthur Andersen’s Advance Technology practice, playing leading roles in both Deloitte’s CRM and Vendavo’s pricing practices, teaching at a global top-30 master’s program and co-founding a healthcare start up.

Tom Chiles manages the pricing product line at Vendavo. His past experience in pricing optimization as Lead Product Manager at Peak AI saw him overseeing the pricing portfolio, with successful launches such as List Price Optimizer and Quote Pricing in the B2B space. Tom’s other previous roles include Lead Product Manager and Senior Cloud Architect at Blue Prism, focusing on robotic price automation, process mining, autoML, and platform data architecture. He holds a 1st class degree in Aerospace Engineering, has published research scientist in computational hypersonic aerodynamics, and was named inventor on a computer vision patent.

Yolanda Koutraki is a London-based product expert with a background in AI and a PhD from the University of Edinburgh, where she developed decision-support tools for cardiovascular surgeons. She has led SaaS, mobile, and web products in HR-tech, Ed-tech, and Med-tech across both B2B and B2C sectors. Passionate about end-to-end user experience, Yolanda prioritizes identifying and solving the problems that matter most to customers.