Managing Change – Why Companies Still Struggle to Take Pricing to the Next Level 

Pricing is by far the most powerful lever organizations can pull to increase profit. So, why are so many companies still struggling to take pricing to the next level? Mike Slavin, Business Consultant at Vendavo highlights two examples of successful change management and unpacks how pricers can facilitate change with key stakeholder groups. 

Pricing Software

Pricing software is a commercially available software application that automates pricing analytics, optimizes prices, and executes pricing changes.

Pricing Analytics

Pricing analytics describes the range of metrics and software used to understand and explain how pricing affects a business.

Deal Price Optimization

Deal price optimization is the ability to use sales data, AI, and business expertise to produce the most effective pricing.