Lowering Prices to Beat the Competition: A B2B Guide
Lowering prices to beat the competition is a go-to move in the B2B world, but it’s not always the smartest play. Sure, it might feel like a quick win, but it can quickly turn into a race to the bottom by shrinking profit margins and even hurting your brand’s value. Mitch Lee, Profit Evangelist at Vendavo, explains how price cuts can help you grab more market share and leave your competitors behind – if done strategically.
How to Set and Optimize Prices in Volatile Markets
Pricing effectively can feel like hitting a moving target in today’s fast-moving distribution markets. Israel Rodrigo, Business Consultant at Vendavo, explores the key steps for building an efficient, optimized pricing strategy, from selecting the right price waterfall elements to leveraging data and aligning prices with market conditions. Here’s how to streamline your pricing operations and unlock sustainable growth.
8 Misconceptions About Using AI in Pricing
Curious about how AI can revolutionize your pricing strategies but wary of the misconceptions? Vendavo experts weigh in on the most common myths surrounding AI in pricing, from fears of AI replacing human judgment to concerns about affordability and complexity – plus how AI can be a powerful, user-friendly tool that enhances decision-making, adapts to market changes, and ensures fair pricing practices.
Build vs. Buy: Making the Right Commercial Excellence Software Decision for Your Business
Organizations that want to grow profitably have a tough choice: build an in-house commercial excellence solution, or buy software from a third-party vendor. A lot goes into this decision, and you don’t have to make it alone. David Anderson, Vice President of Business Consulting at Vendavo, explains how key factors like cost, risk, scalability, and long-term value each impact building or buying to help you make the right decision for your operations.
10 Tips for a More Successful Price Optimization Project
Looking for tips to improve your next price optimization project? Vendavo’s experts have you covered. Darius Fekete, Paul Sansom, Kalle Aerikkala, Mike Slavin, Israel Rodrigo, Dan Cakora, Kamal Sabnani, Robert Irwin, and Aneesa Needel share their expert advice on how to drive your business toward greater success.
How Price Changes Impact Your Stakeholders
Price changes are a normal part of business operations, but they need to be properly communicated. In this article, Dan Cakora, Business Consultant at Vendavo, explores why price changes happen, which stakeholders are most impacted, and how to smooth the process for everyone involved.
Mastering Pricing Implementation: Tips from the Trenches
Starting a new pricing transformation or implementation project can seem daunting, especially if you don’t know what to expect or where to start. In this article, Dan Cakora, Business Consultant at Vendavo, and Corey Schroeder, our Vice President of Product Management, share the most important things they want others to know about pricing implementation to keep the process as seamless as possible.
What to Know About the Impact Analysis Dashboard in Vendavo’s Deal Price Optimizer
When pricing strategies and sales execution are in sync, companies can drive profitability and reach their sales targets. The right tools make this possible. In this article, Kamal Sabnani, Principal Product Manager at Vendavo, explains how Vendavo’s Deal Price Optimizer improves pricing strategies and how the Impact Analysis Dashboard inside the solution enables data analysis and better decision-making.
Ready Your Data for AI-Powered Pricing and Selling
Artificial intelligence can have huge impacts on business operations, but only when it’s quality and used effectively. In this article, Patrick Dougherty, Product Marketing Manager at Vendavo, covers some of the top takeaways from Gartner’s report on How to Build a Data Strategy in Manufacturing Organizations – many of which apply to any organization.
Top Tips & Trends for 2024 from Vendavo’s Business Consultants
Vendavo recently held our annual sales kickoff, and our Business Consultants got together to share their top advice for tackling 2024 and beyond. Watch this video and read the following transcript for insights from experts Dan Cakora, Robert Irwin, Dave Anderson, Mike Slavin, Chris Kennedy-Sloane, Paul Sansom, Kalle Aerikkala, and Israel Rodrigo.