What is Price Skimming and When Should it Be Used? 

In this article by Dan Cakora, Business Consultant at Vendavo, learn the benefits of maximizing profit, enhancing brand perception, and enabling faster cost recovery with price skimming techniques and strategies. 

5 Ways AI Is Reshaping the Future of B2B Pricing 

AI is no longer a futuristic add-on. It’s already reshaping pricing and sales in five critical ways: dynamic pricing, faster launches, margin protection, transparency, and sales alignment. See how manufacturers and distributors are turning intelligence into profitability today – and how Vendavo AI can help. 

Mastering Change Management: A Blueprint for Adoption and Success 

Being able to adapt through effective change management is crucial for lasting success. Mastering this process means you’ll turn disruption into a strategic advantage for your organization. In this article, Mike Slavin, Business Consultant at Vendavo, explores the elements of a successful change management strategy and how structured planning and execution enhance project outcomes and maximize adoption across organizations. 

Why Generic AI Fails in B2B Pricing (and What to Do Instead)

Not all AI is created equal. Black-box algorithms can cause confusion and erode trust in B2B. Discover why Vendavo’s embedded, explainable AI is purpose-built for manufacturers and distributors, and how it delivers measurable ROI where generic AI falls short.

Why Spreadsheets Are Holding Pricing Modernizations Back

Margins are under pressure from every direction. Manufacturers and distributors are facing economic uncertainty, volatile supply chains, and increasingly price-sensitive customers. Pricing teams are being asked to do more with less, yet most are still managing it all with the same tool they’ve used for decades: the spreadsheet.

How to Implement a Discount Pricing Strategy

In the high-stakes world of B2B sales, discount pricing can make or break deals worth millions. What separates successful enterprises from struggling competitors isn’t just offering discounts; it’s knowing when, how, and to whom those price reductions deliver maximum value. The difference between strategic discounting and desperate price-cutting often determines whether businesses build lasting partnerships or erode their market position entirely.