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Practical intelligence on seizing your commercial edge through pricing, quoting and rebates from the people who work on it every day. 

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Vendavo demos

The backbone of profitable rebates and incentives. 

Vendavo Demo Series: Rebates focuses on bringing structure and precision to complex rebate programs. See how finance and accounting teams gain clear visibility into net revenue, margin impact, and cost through a unified platform.

In this on-demand session, our in-house rebate experts explore how smarter program design, automation, and accurate processing simplify rebate management while ensuring accurate claims and payments. 

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New perspectives on pricing, margin, and commercial execution and strategy, direct to your inbox.

Latest Blog Posts

All blog posts

Why Pricing Logic Must Live Inside the Workflow

Many organizations implement CPQ to accelerate quoting, yet pricing inconsistency and approval bottlenecks remain. Here’s why pricing logic, approvals, AI recommendations, and rebate visibility must live directly inside the quoting workflow to improve execution and profitability. The best pricing workflows balance speed, governance, autonomy, margin protection, and negotiation flexibility.

Economy Pricing

The Hidden Cost of Spreadsheet-Based Pricing

Manufacturers and distributors have invested millions in pricing technology, yet spreadsheets still dominate day-to-day pricing operations for many. Let’s take a look at the hidden operational costs of spreadsheet-based pricing, plus how organizations can reduce friction, improve governance, and modernize pricing execution.

Manufacturing Pricing

Why Pricing Transformation Fails Without Execution

Pricing technology investments are accelerating across manufacturing and distribution, but many organizations still struggle with inconsistent pricing outcomes. Let’s explore why pricing transformation often fails at the execution level, plus how companies can close the gap between pricing strategy and frontline deal execution.

Pricing

Why Generic AI Isn’t Enough for Pricing Decisions

AI tools are everywhere, but not all AI is built for high-stakes decisions like pricing. While generic AI can generate insights, it lacks the context, data, and control needed to drive real pricing outcomes. Let’s explore why purpose-built AI is essential for protecting margins, building trust, and smarter pricing.

AI Pricing

Why the Aftermarket Has Become the Most Strategic Growth Lever for Manufacturers

The aftermarket has grown from a support function to one of the most powerful growth and profitability levers for manufacturers today. Let’s explore what’s driving the shift, why traditional pricing models are falling short, and how leading organizations are turning aftermarket strategy into a competitive advantage.

Manufacturing

Pricing Methodologies in the AI Age

Pricing evolves faster than most teams can keep up. Manual rules, static models, and gut-driven decisions have significant limits. So how do you move forward without losing control? This practical framework helps pricing leaders understand where they are today, what’s possible with AI, and take the next step with confidence.

AI

Latest Case Studies

All case studies
Confectionary Manufacturer

Leading Confectionary Manufacturer Sweetens Trade Promotion Management with Vendavo

Learn how a global confectionery manufacturer deals in thousands of SKUs across retailers, regions, and promotional programs with Vendavo, strengthening pricing execution and align pricing decisions with market conditions.

AI Analytics
Braskem

Braskem Drives Sustainable Innovation

Learn how Braskem implemented Vendavo to modernize pricing operations and bring real-time market intelligence into commercial decisions.

AI Analytics
ABC Supply

ABC Supply Delivers Accurate Pricing at a National Scale

ABC Supply serves contractors through one of the largest roofing and building materials distribution networks in North America.

AI Analytics
DeLaval

DeLaval Case Study

Learn how DeLaval company partnered with Vendavo to establish a structured global pricing capability, enabling teams to align decisions with customer value across more than 100 markets.

AI Analytics
Corning Optical

Customer Success Story: Corning Optical Communications

Learn how Corning Optical Communications implemented Vendavo to modernize quoting processes and guide complex deal decisions.

AI Analytics

Medical Device Maker Improves Pricing Decisions Across Complex Healthcare Product Portfolio

Learn how a leading medical device manufacturer implemented Vendavo to strengthen pricing insight and support more informed commercial decisions.

Analytics Pricing

Whitepapers, eBooks and Data sheets

The Profit Optimization Report

Margins are under pressure; this Copperberg collaboration reveals how pricing innovation drives profitable growth.

Explore whitepaper
Aftermarket Playbook

Aftermarket drives growth; modern pricing and AI deliver competitive advantage.

Explore eBook
Pricing Data Sheet

Unify pricing, deal guidance, and analytics to protect margins and drive profitable growth across your business.

Explore data sheet

See what’s really driving your margin.

Most margin loss happens between teams, decisions, and execution. This self-assessment reveals gaps across pricing, quoting, operations, and rebates, then highlights priorities to improve margin performance.

Take the assessment

Events & Webinars

Growth + Profitability Summit Europe

Vendavo’s European Growth + Profitability Summit, bringing commercial leaders together to advance pricing excellence and systematic margin growth.

  • 🗓️ Spring 2027
  • 📍 Europe
  • Vendavo Hosted

PPS profitABLE26: Atlanta

Join us at the Professional Pricing Society North American Conference and discover how to turn pricing complexity into advantage, elevating performance and helping your business rise through pricing.

  • 🗓️ October 27–30
  • 📍 Atlanta, GA
  • Industry Event
  • Pricing

2026 North America Growth + Profitability Summit

Experience where commercial complexity becomes advantage at the  Growth + Profitability Summit 2026, October 12–14 in Scottsdale, Arizona. GPS is a gathering of leaders responsible for revenue, margin, and commercial performance. Through expert-led sessions, peer exchange, and practical insight, explore how AI, vast data, and human judgment combine to build a cogent commercial system, turning pricing, sales execution, and commercial intelligence into a disciplined engine for growth; one that delivers traceable decisions, aligned teams, and measurable outcomes. 

  • 🗓️ October 12–14, 2026
  • 📍 Scottsdale, AZ
  • Pricing
  • Vendavo Hosted

PPS profitABLE Europe

Join us at the Professional Pricing Society conference in Amsterdam and learn how leading organizations transform pricing insight into confident, market-aligned decisions that drive profitable growth.

  • 🗓️ December 1–4
  • 📍 Amsterdam, Netherlands
  • Industry Event
  • Pricing

Latest Videos

Emerson Delivers Fair, Trusted Pricing with Profitable Results

Emerson needed to uncover hidden margin opportunities across a broad industrial portfolio. Vendavo introduced advanced price optimization and analytics.

AI Analytics

The Importance of Being a Pricing Enthusiast, featuring Dynapac

Chris Kennedy-Sloane, Business Consultant at Vendavo, talks with Stephan Fessner, Head of Commercial Management and Processes at Dynapac, about how being a “pricing enthusiast” helps your organization see success.

Manufacturing Pricing

Growth + Profitability Summit 2025

Watch the highlights as experts, innovators, and practitioners shared how they are turning pricing complexity into measurable business advantage.

AI Distribution

Genpak Improves Customer Satisfaction with Systematic Rebates and Accruals

Discover how Genpak, a leading North American manufacturer of food packaging, leverages Vendavo to systematically and effectively accrue and pay out rebates.

Manufacturing Rebates

Fluidra Protects Margin and Drives Profitability with Vendavo Margin Bridge Analyzer

Gustavo Troya, Global Controller at Fluidra, shares invaluable insights on how Fluidra leverages the power of Vendavo Margin Bridge Analyzer to safeguard its margin and drive profitability.

Manufacturing Pricing

Dell Customer Success Story

Arunkumar Narayanan, Executive Director of Global Pricing Transformation, Dell, outlines the steps they took to ensure a successful Vendavo implementation.

Manufacturing Pricing

The language of commercial excellence.

The A to Z of seizing your edge in pricing, quoting, AI and rebates.

Glossary