To help organizational pricing initiatives move from a cost center to a profit center that delivers value, Alex Hoff, CPP, Vice President of Product Marketing with Vendavo, a leading provider of intelligent pricing and margin optimization solutions, will lead a session at the Professional Pricing Society (PPS) Spring Conference in Chicago on Friday, May 4 at 1:45pm CT.
In his session, The New Reality in B2B: Pricing as a Function of Commercial Excellence Hoff will share insights with participants on how to integrate their pricing into a broader-reaching commercial excellence strategy that enjoys support from sales and other key departments.
During the 45-minutes session, participants will also learn:
- How to analyze market trends driving this change toward commercial excellence
- A maturity model for commercial excellence
- How pricing can better enable your company’s commercial excellence strategy.
Hoff has spent his career in various pricing and product marketing roles in both B2C and B2B industries. For nearly a decade, Hoff has advised Vendavo clients on identifying and capturing opportunities that drive revenue and margin improvements.
Vendavo will exhibit at PPS in booth #107. Registration is required to attend the Expo and take a course. Visit the PPS Spring Conference website or view the full course description in the conference PDF.
