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Forbes: 10 Ways AI Improves Pricing And Revenue Management

Vendavo September 7, 2020

Louis Columbus on the ways that artificial intelligence can improve pricing decisions.

85% of B2B management teams believe their pricing decisions need improvement, and just 15% have effective tools and dashboards to set and monitor prices according to a recent Bain global survey of more than 1,700 business leaders. For the many companies that rely on pricing as a competitive advantage, they need to start evaluating AI and machine learning on their IT platform roadmaps now.

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