{"id":54308,"date":"2022-03-18T09:59:20","date_gmt":"2022-03-18T15:59:20","guid":{"rendered":"https:\/\/www.vendavo.com\/glossar\/"},"modified":"2022-05-17T11:25:33","modified_gmt":"2022-05-17T17:25:33","slug":"glossar","status":"publish","type":"page","link":"https:\/\/www.vendavo.com\/de\/glossar\/","title":{"rendered":"Glossar"},"content":{"rendered":"\n    <section id=\"block_d2403\" class=\"block block--header is-bg--blue-30 is-text--white is-top--sm is-bottom--sm rel is--layout-four\">\n                        <div class=\"cont is-default front\">\n                            <div class=\"header__text rtq\">\n                    <h1 class=\"header__headline\"><span class=\"ez-toc-section\" id=\"Vendavo_Glossar\"><\/span>Vendavo Glossar<span class=\"ez-toc-section-end\"><\/span><\/h1><div class=\"header__subheadline\"><p>Das Vendavo-Glossar hilft Ihnen dabei, die Akronyme und den Jargon in der Welt der Preisgestaltung und des Vertriebs zu verstehen. Dieses Glossar ist ein W\u00f6rterbuch der Terminologie, die von Fachleuten aus den Bereichen Preisgestaltung, Vertrieb und Commercial Excellence am h\u00e4ufigsten verwendet wird.<\/p>\n<\/div>                                    <\/div>\n        <\/div>\n                \n        <\/section>\n\n<section id=\"block_c5515\" class=\"block block--glossary-nav is-bg--gray-10 is-text--blue-30 is-top--xs is-bottom--xs\">  <div class=\"block__glossary-nav pos-rel z-3\">\r\n    <div class=\"cont pos-rel z-5 is-default\">\r\n                    <ul class=\"nav navbar-nav flex-row nav-glossary justify-content-center\"><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#a\" title=\"Glossary A\">A<\/a><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#b\" title=\"Glossary B\">B<\/a><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#c\" title=\"Glossary C\">C<\/a><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#d\" title=\"Glossary D\">D<\/a><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#e\" title=\"Glossary E\">E<\/a><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#f\" title=\"Glossary F\">F<\/a><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#g\" title=\"Glossary G\">G<\/a><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>H<\/span><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#i\" title=\"Glossary I\">I<\/a><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>J<\/span><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>K<\/span><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>L<\/span><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#m\" title=\"Glossary M\">M<\/a><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>N<\/span><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>O<\/span><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#p\" title=\"Glossary P\">P<\/a><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#q\" title=\"Glossary Q\">Q<\/a><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#r\" title=\"Glossary R\">R<\/a><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#s\" title=\"Glossary S\">S<\/a><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>T<\/span><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>U<\/span><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#v\" title=\"Glossary V\">V<\/a><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>W<\/span><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>X<\/span><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>Y<\/span><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>Z<\/span><\/li><\/ul>\r\n          <\/div>\r\n  <\/div>\r\n\r\n<\/section>\r\n\r\n<section id=\"block_c5514\" class=\"block block--glossary is-bg--white is-text--blue-30 is-top--md is-bottom--md\">\r\n  <div class=\"block__glossary-loop pos-rel z-3\">\r\n    <div class=\"cont pos-rel z-5 is-default\">\r\n                <div id=\"a\" class=\"glossary__cat mb-3\">\r\n            <h3 class=\"h2 text-center is-bottom--xs\"><span class=\"ez-toc-section\" id=\"A\"><\/span>A<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n            <ul class=\"nav row\">\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/artificial-intelligence\/\" title=\"Artificial Intelligence\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Artificial Intelligence<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Artificial intelligence seeks to copy the skills and abilities of a human mind, using computers. Learn how it helps optimize your business operations. <\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                          <\/ul>\r\n          <\/div>\r\n                  <div id=\"b\" class=\"glossary__cat mb-3\">\r\n            <h3 class=\"h2 text-center is-bottom--xs\"><span class=\"ez-toc-section\" id=\"B\"><\/span>B<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n            <ul class=\"nav row\">\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/bundle-pricing\/\" title=\"Bundle Pricing\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Bundle Pricing<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Bundle pricing is the act of putting a number of products together to create a bundle of items, then selling that bundle at a price that\u2019s lower than the cost of purchasing the items individually. <\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                          <\/ul>\r\n          <\/div>\r\n                  <div id=\"c\" class=\"glossary__cat mb-3\">\r\n            <h3 class=\"h2 text-center is-bottom--xs\"><span class=\"ez-toc-section\" id=\"C\"><\/span>C<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n            <ul class=\"nav row\">\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/what-are-channel-incentives\/\" title=\"Channel Incentives\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Channel Incentives<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Channel incentives are powerful tools for businesses aiming to strengthen relationships with their partners, encouraging them to sell products faster and motivating them to improve their product knowledge and engage in behaviors that help grow the business.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/what-is-channel-management\/\" title=\"Channel Management\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Channel Management<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Channel management refers to the process a company uses to determine the best marketing techniques and sales strategies to market a B2B sales organization\u2019s products and solutions to end customers.\u00a0<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/channel-pricing\/\" title=\"Channel Pricing\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Channel Pricing<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Channel pricing is the utilization of your various routes to market, or channels, in pricing decisions. Internal costs and competitive factors must also be considered.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/commercial-excellence\/\" title=\"Commercial Excellence\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Commercial Excellence<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Commercial excellence is the set of business processes that should occur between engaging with the market to make your offer all the way through reaching a commercial agreement with a prospect, partner, or current customer.  <\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/commercial-transformation\/\" title=\"Commercial Transformation\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Commercial Transformation<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Commercial transformation is the business process of making fundamental organizational changes to marketing, sales, and pricing capabilities to provide actionable strategy and focus that drives revenues, increases margin, and grows your business.\u00a0<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/configure-price-quote-cpq\/\" title=\"Configure Price Quote (CPQ)\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Configure Price Quote (CPQ)<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Configure Price Quote (CPQ) software simplifies the process of generating customer quotes and makes them more effective. <\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/cost-based-pricing\/\" title=\"Cost-Based Pricing\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Cost-Based Pricing<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Cost based pricing can be defined as the practice of determining prices based entirely on the cost of the goods and services being sold, rather than any other influential factors.\u00a0<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/customer-profitability-analysis\/\" title=\"Customer Profitability Analysis\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Customer Profitability Analysis<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Customer profitability analysis is a method  widely used by companies hoping to gain a better understanding of how much revenue each customer, or group of customers, generates.\u00a0 It enables a business to understand the true value of its customers, through careful evaluation of their profitability.\u00a0<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                          <\/ul>\r\n          <\/div>\r\n                  <div id=\"d\" class=\"glossary__cat mb-3\">\r\n            <h3 class=\"h2 text-center is-bottom--xs\"><span class=\"ez-toc-section\" id=\"D\"><\/span>D<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n            <ul class=\"nav row\">\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/deal-management\/\" title=\"Deal Management\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Deal Management<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Deal management is the process of defining specific deal parameters and using them to negotiate and secure deals.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/deal-price-guidance\/\" title=\"Deal Price Guidance\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Deal Price Guidance<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Through historical trends and business guidance you can assign the right price for your products, segments, and deals at the right time. Sales reps can review and use the target, stretch, and floor recommendations.\u00a0<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/deal-price-optimization\/\" title=\"Deal Price Optimization\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Deal Price Optimization<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">The ability to use historical sales data, Artificial intelligence (AI), machine learning (ML), and business expertise to produce the most effective pricing based on segmentation and discounts to enable sales teams with improved prices and negotiations.\u00a0<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/what-is-discount-management\/\" title=\"Discount Management\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Discount Management<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Discount management is critical to a business\u2019s pricing and revenue optimization strategies, particularly those operating in the B2B space.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/dynamic-pricing\/\" title=\"Dynamic Pricing\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Dynamic Pricing<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Dynamic pricing means that the price of a product will change according to changes in market demand and other criteria. Calculating the optimal price can be complex, but software is available that can take into account numerous factors and make the calculation seamless.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/dynamic-pricing-optimization\/\" title=\"Dynamic Pricing Optimization\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Dynamic Pricing Optimization<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Learn what defines dynamic pricing optimization, a concept that combines the two distinct principles of dynamic pricing and pricing optimization. <\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                          <\/ul>\r\n          <\/div>\r\n                  <div id=\"e\" class=\"glossary__cat mb-3\">\r\n            <h3 class=\"h2 text-center is-bottom--xs\"><span class=\"ez-toc-section\" id=\"E\"><\/span>E<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n            <ul class=\"nav row\">\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/enterprise-resource-planning-erp\/\" title=\"Enterprise Resource Planning (ERP)\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Enterprise Resource Planning (ERP)<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">The term ERP refers to enterprise resource planning. This is a process widely used by companies in a number of different industries, to manage and integrate different parts of the business.\u00a0<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/erp-integration\/\" title=\"ERP Integration\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">ERP Integration<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">ERP stands for \u200b\u200benterprise resource planning. When we talk about ERP, we\u2019re referring to ERP systems designed to handle a number of different business processes.\u00a0<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                          <\/ul>\r\n          <\/div>\r\n                  <div id=\"f\" class=\"glossary__cat mb-3\">\r\n            <h3 class=\"h2 text-center is-bottom--xs\"><span class=\"ez-toc-section\" id=\"F\"><\/span>F<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n            <ul class=\"nav row\">\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/what-is-frictionless-selling\/\" title=\"Frictionless Selling\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Frictionless Selling<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">The use of sales channels continues to grow, and that makes it important to learn the ins and outs of the channel management process. Here&#8217;s what channel management is, and explains the type of channels, strategies, and use cases that are needed to make the channel management process as effective as possible.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                          <\/ul>\r\n          <\/div>\r\n                  <div id=\"g\" class=\"glossary__cat mb-3\">\r\n            <h3 class=\"h2 text-center is-bottom--xs\"><span class=\"ez-toc-section\" id=\"G\"><\/span>G<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n            <ul class=\"nav row\">\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/guided-selling\/\" title=\"Guided Selling\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Guided Selling<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Guided selling gives buyers a helping hand as they navigate the buying process. It provides all the information and advice buyers need to help them make the right decision.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                          <\/ul>\r\n          <\/div>\r\n                  <div id=\"i\" class=\"glossary__cat mb-3\">\r\n            <h3 class=\"h2 text-center is-bottom--xs\"><span class=\"ez-toc-section\" id=\"I\"><\/span>I<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n            <ul class=\"nav row\">\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/what-is-introductory-pricing\/\" title=\"Introductory Pricing\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Introductory Pricing<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Introductory pricing is when companies launch a product or service at a lower-than-usual price to catch customers\u2019 attention and make a splash in the market.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                          <\/ul>\r\n          <\/div>\r\n                  <div id=\"m\" class=\"glossary__cat mb-3\">\r\n            <h3 class=\"h2 text-center is-bottom--xs\"><span class=\"ez-toc-section\" id=\"M\"><\/span>M<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n            <ul class=\"nav row\">\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/what-is-a-manufacturer-rebate\/\" title=\"Manufacturer Rebates\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Manufacturer Rebates<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Learn about manufacturer rebates: how they work, their benefits, and challenges. Essential info for businesses.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/margin-leakage\/\" title=\"Margin Leakage\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Margin Leakage<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Margin leakage is a decline in the profit margin occurring as a result of various factors particularly related to offering different types of incentives and promotions.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/margin-management\/\" title=\"Margin Management\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Margin Management<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Margin management measures and increases a customer&#8217;s expansion over time. All the processes and tools that come under the umbrella term should be aimed towards long-term, sustainable profit growth. <\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/what-are-market-development-funds\/\" title=\"Market Development Funds\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Market Development Funds<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Market development funds (MDF) are a strategic allocation of resources provided by vendors to their channel partners, with the primary aim of bolstering sales and marketing efforts. <\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/market-pricing\/\" title=\"Market Pricing\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Market Pricing<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Market pricing is a strategy used to set prices according to current prices in the market for the same or similar products or services.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                          <\/ul>\r\n          <\/div>\r\n                  <div id=\"p\" class=\"glossary__cat mb-3\">\r\n            <h3 class=\"h2 text-center is-bottom--xs\"><span class=\"ez-toc-section\" id=\"P\"><\/span>P<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n            <ul class=\"nav row\">\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/penetration-pricing-strategy\/\" title=\"Penetration Pricing Strategy\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Penetration Pricing Strategy<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Penetration pricing is a marketing strategy whereby an organization sets a low price for its product or service to rapidly gain a significant market share. <\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/predictive-sales-analytics\/\" title=\"Predictive Sales Analytics\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Predictive Sales Analytics<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Predictive sales analytics\u00a0uses algorithms, patterns in historical data, and machine learning to anticipate future outcomes as they relate to sales. <\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/price-quote\/\" title=\"Price Quote\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Price Quote<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">A price quote is a formal document that outlines the exact cost of products or services, including specific terms and conditions of sale.\u00a0<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/pricing-analytics\/\" title=\"Pricing Analytics\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Pricing Analytics<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">This analytical software is often used to help companies gain a more thorough understanding of how profitability differs for a range of different pricing options and how far pricing optimization could improve the potential profitability of products and services.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/pricing-efficiency\/\" title=\"Pricing Efficiency\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Pricing Efficiency<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Pricing efficiency is the assumption that a price is reflective of everyone in the market being in possession of all available information. It is also using smart process decisions to minimize the inefficiencies that are cutting into profits.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/what-is-pricing-engine\/\" title=\"Pricing Engine\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Pricing Engine<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">A pricing engine is an advanced software solution that automates and optimizes the process of generating and maintaining pricing strategies.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/pricing-intelligence\/\" title=\"Pricing Intelligence\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Pricing Intelligence<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Pricing intelligence is defined as the process of gathering, analyzing, and leveraging data on pricing strategies across the market. It involves understanding competitive pricing, market trends, and customer behavior to optimize pricing strategies for informed business decisions.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/pricing-margin\/\" title=\"Pricing Margin\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Pricing Margin<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Pricing margin \u2013 or profit margin \u2013 is\u00a0the difference between the cost of an item\u00a0and\u00a0the price at which it is sold. <\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/pricing-power\/\" title=\"Pricing Power\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Pricing Power<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Pricing power reflects one of the most valuable competitive advantages a business can possess. It&#8217;s the ability to increase prices without watching demand plummet or customers flee to competitors.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                          <\/ul>\r\n          <\/div>\r\n                  <div id=\"q\" class=\"glossary__cat mb-3\">\r\n            <h3 class=\"h2 text-center is-bottom--xs\"><span class=\"ez-toc-section\" id=\"Q\"><\/span>Q<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n            <ul class=\"nav row\">\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/quote-to-cash-explained\/\" title=\"Quote-to-Cash (Q2C)\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Quote-to-Cash (Q2C)<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Quote-to-Cash (Q2C) is a comprehensive business process encompassing the entire customer lifecycle, from initial quote generation to final payment collection. <\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                          <\/ul>\r\n          <\/div>\r\n                  <div id=\"r\" class=\"glossary__cat mb-3\">\r\n            <h3 class=\"h2 text-center is-bottom--xs\"><span class=\"ez-toc-section\" id=\"R\"><\/span>R<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n            <ul class=\"nav row\">\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/what-is-rebate-management\/\" title=\"Rebate Management\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Rebate Management<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Get the full picture of rebate management, its meaning, and its role in business profitability.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/what-is-rebate-marketing\/\" title=\"Rebate Marketing\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Rebate Marketing<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Rebate marketing is a strategic promotional tool that businesses deploy to incentivize purchases by offering consumers a partial refund or discount after they&#8217;ve bought an item. <\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/what-is-rebate-processing\/\" title=\"Rebate Processing\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Rebate Processing<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Rebate processing is the set of procedures employed throughout the execution of a rebate program, effectively fulfilling the terms of promotional offers and providing both vendors and customers with incentives. <\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/what-is-a-rebate\/\" title=\"Rebates\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Rebates<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">What is a rebate and how can it benefit you? Explore the definition of rebates, their various forms, and how they function in both B2B and B2C contexts.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/revenue-operations\/\" title=\"Revenue Operations\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Revenue Operations<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Revenue Operations (RevOps) is a strategic approach to business growth that aligns marketing, sales, and customer success operations under a unified revenue strategy. <\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/revenue-optimization\/\" title=\"Revenue Optimization\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Revenue Optimization<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">The definition of revenue optimization can be simplified into achieving two key objectives: sell more and sell more profitably. <\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/revenue-under-management\/\" title=\"Revenue Under Management\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Revenue Under Management<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Revenue Under Management (RUM)\u00a0represents\u00a0the\u00a0portion\u00a0of a company\u2019s revenue that flows through structured pricing, quoting, and incentive processes. <\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                          <\/ul>\r\n          <\/div>\r\n                  <div id=\"s\" class=\"glossary__cat mb-3\">\r\n            <h3 class=\"h2 text-center is-bottom--xs\"><span class=\"ez-toc-section\" id=\"S\"><\/span>S<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n            <ul class=\"nav row\">\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/sales-enablement\/\" title=\"Sales Enablement\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Sales Enablement<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Sales enablement is a strategy aimed at improving the productivity of a sales team, and therefore boosting profitability for a company.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/sales-intelligence\/\" title=\"Sales Intelligence\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Sales Intelligence<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">At its core, sales intelligence takes raw data and turns it into real, actionable insights that can help you spot high-value prospects, understand your customers on a deeper level, and connect with leads more effectively.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/sales-optimization\/\" title=\"Sales Optimization\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Sales Optimization<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Sales optimization is a set of initiatives or actions taken to improve the sales process.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/what-are-shipping-rebates\/\" title=\"Shipping Rebates\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Shipping Rebates<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Shipping rebates are a strategic financial tool primarily used within B2B logistics to incentivize and reward partnering businesses for their loyalty, volume, and efficiency in shipping operations. <\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                          <\/ul>\r\n          <\/div>\r\n                  <div id=\"v\" class=\"glossary__cat mb-3\">\r\n            <h3 class=\"h2 text-center is-bottom--xs\"><span class=\"ez-toc-section\" id=\"V\"><\/span>V<span class=\"ez-toc-section-end\"><\/span><\/h3>\r\n            <ul class=\"nav row\">\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/value-based-pricing\/\" title=\"Value-Based Pricing\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Value-Based Pricing<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Value-based pricing is a pricing strategy where the price of a product or service is determined primarily by the perceived value it provides to the customer.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/what-is-a-vendor\/\" title=\"Vendor\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Vendor<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">A vendor is an individual or business that supplies goods or services to other companies or consumers. In a B2B context, vendors play a vital role in the supply chain by providing essential products, components, or services that enable other companies to operate and grow.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/what-are-vendor-rebates\/\" title=\"Vendor Rebates\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Vendor Rebates<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Vendor rebates are financial incentives provided by suppliers to their business customers as rewards for reaching specific purchasing targets or complying with agreed-upon terms. <\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                         \r\n                <li class=\"nav-item col-lg-6 is-bottom--xs\">\r\n                  <a class=\"glossary__card nav-link d-block font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/volume-discounting\/\" title=\"Volume Discounting\">\r\n                    <div class=\"card__title font-weight-bold font-size-h5 is-bottom--xs\">Volume Discounting<\/div>\r\n                    <div class=\"card__text is-bottom--xs\">Volume discounting is a pricing method that essentially rewards customers if they purchase more of a product or service, essentially incentivizing a higher purchase volume.<\/div>                    <div class=\"link-with-arrow is-text--green-20\">Learn More ><\/div>\r\n                  <\/a>\r\n                <\/li>\r\n                          <\/ul>\r\n          <\/div>\r\n            <\/div>\r\n  <\/div>\r\n\r\n<\/section>\r\n\r\n<section id=\"block_18456\" class=\"block block--glossary-nav is-bg--white is-text--blue-30 is-top--md is-bottom--md\">  <div class=\"block__glossary-nav pos-rel z-3\">\r\n    <div class=\"cont pos-rel z-5 is-default\">\r\n                    <ul class=\"nav navbar-nav flex-row nav-glossary justify-content-center\"><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#a\" title=\"Glossary A\">A<\/a><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#b\" title=\"Glossary B\">B<\/a><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#c\" title=\"Glossary C\">C<\/a><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#d\" title=\"Glossary D\">D<\/a><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#e\" title=\"Glossary E\">E<\/a><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#f\" title=\"Glossary F\">F<\/a><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#g\" title=\"Glossary G\">G<\/a><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>H<\/span><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#i\" title=\"Glossary I\">I<\/a><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>J<\/span><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>K<\/span><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>L<\/span><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#m\" title=\"Glossary M\">M<\/a><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>N<\/span><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>O<\/span><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#p\" title=\"Glossary P\">P<\/a><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#q\" title=\"Glossary Q\">Q<\/a><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#r\" title=\"Glossary R\">R<\/a><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#s\" title=\"Glossary S\">S<\/a><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>T<\/span><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>U<\/span><\/li><li class=\"nav-item active\"><a class=\"nav-link pl-0 font-weight-normal\" href=\"https:\/\/www.vendavo.com\/de\/glossary\/#v\" title=\"Glossary V\">V<\/a><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>W<\/span><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>X<\/span><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>Y<\/span><\/li><li class=\"nav-item\"><span class=\"nav-link disabled pl-0 font-weight-normal\" disabled>Z<\/span><\/li><\/ul>\r\n          <\/div>\r\n  <\/div>\r\n\r\n<\/section>\r\n\r\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":24,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"class_list":["post-54308","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Glossar | Vendavo<\/title>\n<meta name=\"robots\" content=\"index, follow, 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