Profit Summit 2015: Top 5 Moments from the Event

By Hila Segal
February 26, 2015

We just finished up our 10th Profit Summit, and it was bigger, better, and filled with more customer success stories and pricing insights than ever before. Here are my top 5 moments from the event:

Petri Keynote1 — Opening Keynote, Part 1

At 8:59am on February 11, Ten Thousand Hours by Macklemore & Ryan Lewis began to play. Petri Oksanen, Partner at Francisco Partners and Vendavo Chairman of the Board, walked onstage to kick off Profit Summit 2015. And with that, months of planning, discussions, and hard work came to an end and the real fun began!

The opening song was an ode to Malcolm Gladwell’s book Outliers, which says that it takes roughly 10 thousand hours of practice to achieve mastery in any given field: as a violinist, an NBA basketball player or even a software programmer. Petri drew a strong connection between this and the margin and profit optimization space, which similarly requires a lot of insight and hard work – a powerful start to the conference.

2 — Opening Keynote, Part 2

Our President and CEO, Patrick D. Quirk continued the opening keynote with an in-depth look into the product vision and his commitment to a customer-focused future for the company. He talked about the phenomenal ROI customers are seeing, such as how Emerson (NASDAQ:EMR) drove 2% in additional margins through price management.

Customer Logos13 — The Customer Presentations

A big thank you is in order to all our customers and partners who presented across three tracks. We were fortunate to have a great selection of customers across industries, roles, and levels of expertise. Some shared best practices around price segmentation, deal management, and profit analytics, some described the before and after stories of their Vendavo journey, and others delivered thought-provoking presentations about the future of pricing.

4 — John Foley’s Inspirational Keynote

John Foley, former solo lead pilot of the U.S. Navy Blue Angels, headlined the conference’s final day and inspired all of us by connecting the ideals of the Blue Angels to operational excellence.

“Dreams hit you in the heart. It’s up to you to connect them to your head with a strategy to execute. Glad to be here!”

5 — Attendee Feedback

The value of the event is best captured by what attendees had to say…

“I’ve been to numerous events that cover broad topics and target a wide audience, but Profit Summit is different because it is more focused on pricing processes for B2B companies. I attended multiple sessions that gave me valuable takeaways I plan on taking advantage of in the future,” said Robert Clive, Pricing Analyst from Chevron.

“Profit Summit has been an eye-opener for me. Hearing all of the amazing experiences from different companies in different industries has helped me start planning for my company’s future in pricing,” said Ipsita Dikshit, ERP Analyst and Developer from Lennox International.

In between sessions and keynotes, there were plenty of conversations and knowledge exchange among customers, prospects, and partners. Whether in breakouts or on the dance floor, attendees enjoyed the opportunity to network with each other, thought leaders, and Vendavo experts.

Thanks for reading, check back often for more speakers’ guest blogs, and see you at Profit Summit 2016!

  • John Foley , Patrick Quirk , Petri Oksanen , Profit summit

    Hila Segal

    Hila Segal is Director of Product Marketing with Vendavo where she’s responsible for developing and executing go-to-market programs for Vendavo’s enterprise margin and profit optimization suite. Prior to joining Vendavo, Hila led product marketing at Kapow Software, a Big Data integration company bringing to market solutions across key industries including Financial Services, Retail, Consumer Packaged 
Goods, Pharma, Logistics and Government. Earlier in her career, Hila held several marketing and corporate strategy positions at Amdocs (NASDAQ: DOX). She holds a B.Sc. in Industrial Engineering from the Technion, Israel Institute of Technology.