Bridging The Gap Between The CRM And Quoting Systems

By Israel Rodrigo
March 28, 2017

In a past panel led with Analog Devices and experts from PricewaterhouseCoopers we discussed about bridging the gap between the CRM and quoting systems.

Challenges Addressed:
In order to deliver the best pricing guidance to the sales rep on the go, a leading high-tech company knew they needed a single source of truth for pricing as well as an automated solution for pricing recommendation and contextual information. Hear how this company bridged the gap between their CRM and quoting systems, drove global growth, sped up workflow approvals, and empowered sales with “best fit” prices.


  • Effectiveness: sales will have the most recent price guidance – thus ensuring they are maximizing revenue for every deal.
  • Efficiency: enabling sales to create a quote from an opportunity, automates the quote entry, ensures all mandatory information is included within the CRM system and enables sales to know pricing at the moment of interacting with the customer.

Join us on April 5th for the session at the upcoming Profit Summit in beautiful Miami, FL.

About Analog Devices (ADI):
Designs, manufactures, and markets a broad portfolio of solutions that leverage high performance analog, mixed-signal, and digital signal processing technology. ADI enables customers to interpret the world around us by intelligently bridging the physical and digital with unmatched technologies that sense, measure and connect. ADI has a portfolio of more than 20,000 products used by over 100,000 customers worldwide in numerous applications like communications, industrial, instrumentation, military/aerospace, automotive, healthcare, internet of things, and consumer electronics.

  • high tech , pricing , Profit summit

    Israel Rodrigo

    Israel is a Business Consultant at Vendavo with more than 15 years of extensive international experience in logistics, wholesale distribution and software industries. Prior to Vendavo, he worked at Deutsche Post DHL and McKesson in several strategic positions, such as controlling, customer finance, sales development, and leading profit optimization and pricing transformation. He holds a BS degree in Statistics and Economics from Universidad Carlos III de Madrid (Spain) and lives in Seattle, Washington.