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Tom Cowen

Tom Cowen is an industry veteran with 20 years of experience in Sales, Financial and Price Management at High Tech and Media Companies. Tom spent the first five years of his career at Hearst Magazines where he was Business Planning Manager for the Corporate Marketing and Sales team. He served the previous 13 years of his career as a Global and Enterprise Sales Manager at market-leading technology companies: Oracle, EMC and BEA Systems. As a Global Sales Executive, Tom has managed the Sales and Negotiation Process effectively with top tier customers:  General Electric, Goldman Sachs, Merck and McGraw-Hill.

Pricing with Respect

  • April 30, 2012
  • Tom Cowen
Following the news reports on CNN this week of the Hero on the New York City Subways, Snack Man, I thought back to my days as...

Pee Wee Soccer and Driving Pricing Changes

  • August 8, 2011
  • Tom Cowen
As Business Lead of Vendavo’s Profit Analyzer COE and Coach of a U10 Boys Soccer team, I’ve come to realize I spend my time during the...