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Robert Irwin

Robert has worked in Pricing for over 20 years and has spent the last decade at Vendavo helping customers implement and automate their pricing processes, strategies, and margin optimization. Before joining Vendavo, Robert was the Global Director of Pricing at a High Tech manufacturer where he developed, built and led the Pricing Organization. He is experienced in leading sales and operations teams in the international business environment and has a proven track record of successfully leading organizations through structural and process change. Robert has an MBA from Wake Forest University and a BA (Hons) in International Business from Sheffield City Polytechnic.

Measuring the Value of Your Pricing Project

  • July 5, 2016
  • Robert Irwin
Is the debate raging in your organization of how to decide which will be the primary key indicator that measures the performance of your pricing project?...

Less Pain, More Profit

  • May 13, 2014
  • Robert Irwin
Do you ever wonder why you are not getting more out of your pricing analytics? Are you finding the adoption of your new or even old...

Where Are You on the Price Setting Continuum?

  • May 7, 2014
  • Robert Irwin
If I was being harsh (or just honest, depending on your perspective) I might ask, where are you on the Pricing Intelligence Continuum? Are you still living...

The Future of Sales Force Performance Measurement

  • February 19, 2014
  • Robert Irwin
It’s a difficult one, isn’t it: even just thinking about changing the way you measure your sales team. Especially from your position in the organisation. A...