Segmentation Manager™

Build segmentation models that inform deal price guidance and maximize margins

ALIGN VALUE WITH PRICE ACROSS YOUR SEGMENTS

Not all customers value your products the same way, or in the same amount.

Vendavo Segmentation Manager enables you to build segmentation models that reflect your business and inform deal price guidance. You can create, test and validate your price segmentation model and continuously refresh it as market conditions change. Once the segment model is validated you can set segment-specific target prices using Vendavo’s Price Optimization ManagerTM, so that your pricing is optimized for every deal.

UNDERSTAND CUSTOMER VALUE AND HOW YOU SHOULD PRICE

Profit-Analyzer-Analyze

CREATE

Group together transactions that are characterized by a similar willingness to pay, define key business dimensions and build your segmentation tree.

Profit-Analyzer-Evaluate

VALIDATE

Test and monitor the accuracy of your segmentation model and continuously update and refresh the model to reflect the specifics of your business.

Profit-Analyzer-Improve

INTEGRATE

Publish your segmentation model and seamlessly integrate it with Vendavo Price Optimization Manager™ to inform deal price.

SEGMENT YOUR DATA

Leverage an intuitive visualization interface to define your key business dimensions that explain variations in price (by product, customer or transaction attributes) and create your segmentation tree).

COMBINE DATA SCIENCE AND BUSINESS INSIGHTS

Balance both statistics and business insights and create a segmentation structure that is both accurate and practical. Let Vendavo Segmentation Manager suggest a tree structure for you based on your historic data and then manually change and fine-tune the model to reflect a specific pricing strategy or best practice.

USE SEGMENTATION TO INFORM PRICING GUIDANCE

Publish your final model and let Price Optimization Manager™ define segment-specific target prices – enabling your business to improve revenue and profits by more fully capturing the value that your customers perceive.

LEARN MORE

Pricing Minute

This short video covers the basics of price segmentation.

DATA SHEET

Learn more about what Vendavo Segmentation Manager™ can do for you with this data sheet.

Cheat Sheet

Download this guide on price segmentation to learn how to develop segment-specific prices.

GET THE WINNING PRICE. INSTANTLY

LEARN MORE