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Palo Alto, Calif. – August 12, 2009 – Vendavo®, the leading provider of business-to-business price management and optimization solutions, announced today that it received a “Positive” rating from Gartner in the report, “MarketScope for Price Optimization and Management Software for B2B.” The report, which was published July 31, 2009, evaluates vendors across a number of criteria including overall viability, product and services, customer experience and product strategy.
“We are very pleased to receive a positive rating from Gartner in this comprehensive MarketScope report,” said Al Crites, chief executive officer of Vendavo. “It is exciting to see the tremendous value that our customers across industries are realizing from their use of Vendavo pricing solutions. We are committed to developing innovative pricing software and best practices that provide tangible and measurable results for our customers.”
According to Gartner, despite the recession, the B2B market for price optimization and management software continued to mature and expand in 2008, growing by about 20 percent. Gartner notes that the price optimization and management market continues to expand “despite poor economic conditions, largely due to growing recognition of the potential value such applications pose in helping companies defend margins and revenue, and realize efficiencies with pricing processes.” Gartner further concludes that the, “potential for this market is considerable because defining and defending optimal prices is a fundamental imperative for enterprises that are responsible for producing returns for stakeholders.”
To access the complete Gartner report, compliments of Vendavo, please visit www.vendavo.com.
About MarketScope
The MarketScope is copyrighted 2009 by Gartner, Inc. and is reused with permission. The MarketScope is an evaluation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the MarketScope, and does not advise technology users to select only those vendors with the highest rating. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. The MarketScope for Price Optimization and Management Software for B2B report was published on July 31st, 2009 and authored by Michael Dunne.
About Vendavo
Vendavo is the leading provider of price management and optimization solutions for business-to-business companies worldwide. Vendavo Enterprise Pricing Suite solves pricing problems by giving businesses true enterprise-wide control of their entire pricing process. It combines pricing science, pricing best practices, and enterprise-class software to drive small improvements in average prices at every stage of the pricing process, from segmentation to deal close. Together, these improvements deliver big increases in profits – from 10% to 30%. Vendavo is the enterprise pricing solution of choice for more than 160 customer divisions at some of the world’s biggest names in chemicals, high-tech and industrial manufacturing, consumer products, mill products and distribution. SAP resells the Vendavo solution to its customers under its own name, SAP Price and Margin Management.
To learn more, or to request information, visit www.vendavo.com.
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Media Contact:
Gretchen Bender
Greenough Communications for Vendavo
gbender@greenoughcom.com
617-275-6526
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