B2B PRICING BLOG BY VENDAVO
Thought leadership on improving profits by leveraging the power of pricing

In the B2B Pricing Blog, our experts discuss the various pricing challenges faced by B2B companies. We provide our perspective on a range of B2B pricing issues including pricing strategies, change management and technology. By creating a platform for discussing the unique challenges and opportunities of B2B pricing, our goal is to arm you with the information you need to improve profits by leveraging the power of pricing. We invite you to join us in this interactive discussion by registering to receive blog updates and participating in our open forum.

FUNDAMENTALS OF STRATEGIC PRICING
New Pricing Course available from Vendavo University on October 15 - Register now!

Pricing is more important and more valuable to businesses today than ever before, yet most organizations lack fundamental knowledge of pricing methodology. As a result, they fail to leverage price effectively to drive profitability and business growth. Fundamentals of Pricing is an interactive one-day program which introduces the Vendavo industry-leading approach to managing pricing as a strategic capability.

VENDAVO ANNOUNCES SUPPORT FOR IBM DB2 AND ENHANCED SUPPORT FOR IBM WEBSPHERE
Initiative Helps Leading Global B2B Companies Leverage Pricing to Improve Profits

Palo Alto, Calif. - September 2, 2009 - Vendavo®, the leading provider of business-to-business price management and optimization solutions, announced support for IBM DB2 (DB2® 9.7 for Linux®, UNIX®, and Windows®), a family of relational database management system products from IBM that are widely used in enterprise applications. Vendavo also announced enhanced support for IBM WebSphere® Application Server. Vendavo now supports AIX® and Windows® operating systems on IBM WebSphere Application Server with IBM DB2 database.

BEST PRACTICES AND CAPABILITIES REQUIRED FOR INDEX-BASED PRICING
Chemical Week Article | September 24, 2009

The chemicals market is notoriously cyclical. The pricing volatility associated with this cyclicality makes it difficult for buyers and sellers to agree on the 'market' price. As a result, index or formula based pricing is broadly employed across the chemicals sector as a means of helping buyers and sellers agree on that 'market' price without having a tense, zero-sum negotiation each and every month. Formula or index pricing can be complex, however, and is not always the right strategy, even in a volatile pricing environment.

DRIVING PROFITS WITH VALUE PRICING FOR B2B COMPANIES
Vendavo Webinar - October 8, 2009 - 12 PM EDT | 9 AM PDT

Recently, there has been a surge of interest in "Value Pricing" - the practice of setting prices based on the value a product or service creates for customers, as opposed to a mark-up on costs. A value-based approach to pricing is extremely useful for Business-to-Business (B2B) companies. Prevalence of customer-specific negotiated prices enables B2B companies to tailor prices to narrow segments and improve profits in the long term. Join us and learn how your organization can take advantage of value pricing to improve profits.